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Head of Marketing

4 months ago

Auckland City, New Zealand Auckland War Memorial Museum Full time

Posted: 20/03/2024

Closing Date: 04/04/2024

**Job Type**: Permanent - Full Time

Location: Auckland

Job Category: Marketing & Communications

**Tāmaki Paenga Hira: Tui tui hono tangata, whenua me te moana.**

**Auckland War Memorial Museum: Connecting through sharing stories of people, lands and seas**

Auckland Museum is a much-loved culture and heritage organisation at the heart of Auckland's identity, committed to outstanding management of its world-class collections, developing and sharing engaging content through its galleries, exhibition, events, educational programmes and the permanent and volunteer staff who tell the Museum's stories. We are Auckland's home of commemoration as well as the country’s oldest research institution and a major tourist destination.

This position reports to the Director Public Experience and is a permanent full time role. The Head of Marketing & Public Relations is responsible for giving life to the museum brand onsite, offsite, and online. Not only will you generate awareness of the museum’s offer and drive visitation and engagement with a broad range of audiences, you’ll lead the planning, execution and delivery of the Museums marketing content strategy, using the right channels with the right content in the right places to reach more people.

**Desired Skills and Experience**:
To be successful in this role, you will offer:

- At least 10 years’ senior leadership experience with at least five years’ demonstrated experience leading a successful marketing communications function.
- Evidence of leadership experience within a complex business environment dealing with multiple stakeholders (preferably with exposure to the cultural, tourism, leisure attraction or entertainment industries).
- Demonstrated experience in the development and delivery of innovative, integrated consumer marketing communications strategies and campaigns.
- Experience with the use of analytics to drive return on marketing investment as well as for successful targeting of campaigns.

Closing Date: 4 April 2024.

Auckland Museum offers a rich and fulfilling work life where we embrace diversity and nurture our bicultural capability as demonstrated in our Teu le Va and He Korahi Maori strategies. We also offer a range of great benefits such as flexible work and leave and an award-winning wellbeing programme.

**This is a great opportunity for someone looking to be part of **a fabulous New Zealand organisation committed to telling our national and Auckland stories, reflecting our unique place in the South Pacific.**

**He Oranga Tangata ka ao**

**Enriching lives. Inspiring discoveries