Customer Relationship and Loyalty Manager
4 days ago
At Bendon, we've been crafting beautiful lingerie and creating exceptional customer experiences for over 78 years. We believe in building deep, lasting connections with our customers - because when they feel confident and valued, they keep coming back.
We're searching for a passionate and data-driven CRM & Loyalty Manager to take the lead in customer retention, loyalty engagement, and email marketing. Whether you come from an agency, e-commerce brand, or retail background, if you love diving into customer insights and driving engagement through personalised experiences, this is your moment to shine.
What You'll Be Doing
- Lead the CRM strategy - developing segmentation, customer journeys, and lifecycle marketing to keep our customers engaged and returning.
- Own and execute our email marketing (EDM) strategy, working closely with the team to bring campaigns to life.
- Drive our loyalty programs, creating innovative initiatives that build brand love and reward our customers.
- Leverage personalisation and automation to optimise every customer interaction.
- Collaborate with marketing and digital teams to enhance customer touchpoints and communication strategies.
What You'll Bring
- 3+ years in CRM, loyalty, or retention marketing (agency or brand-side).
- Hands-on experience with CRM platforms like Klaviyo, Salesforce, or HubSpot.
- A strategic, data-driven mindset - comfortable with segmentation, customer insights, and performance analytics.
- Strong expertise in email marketing, automation, and customer engagement.
- A passion for optimising the customer journey and creating meaningful brand interactions.
- Working knowledge of Klaviyo is a must.
Why Join Bendon?
- Lead and shape our CRM & loyalty strategy at a pivotal time of transformation.
- Be part of a collaborative, innovative marketing team that values fresh ideas.
- Make an impact - your work will directly enhance customer engagement, loyalty, and revenue.
- Enjoy the perks of working with a brand that champions confidence and comfort for life.
- Make the most of our company-wide benefits such as an extra day off for Birthday leave, summer hours scheme, and generous employee discounts online and store-wide.
If you're ready to take customer engagement to the next level, we'd love to hear from you. Apply now and be part of our exciting journey
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