Senior Marketing Manager, NZ

2 weeks ago

Auckland, Auckland, New Zealand Professional Diversity Network Full time
Workday

Your work days are brighter here.

At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That's why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don't need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.

About the Team

About the Team
It's fun to work in a company where people truly believe in what they're doing. At Workday, we're committed to bringing passion and customer focus to the business of enterprise applications. We work hard, and we're serious about what we do. The enterprise software business has changed dramatically over the past 10 years and Workday is at the forefront of that change.

About the Role

The role of Senior Marketing Manager will be responsible for driving net new pipeline, supporting deal acceleration, driving cross-sell and upsell programs and showcasing ongoing customer success. The ideal candidate will bring demonstrated success as a senior marketing manager.

This role will combine strategic planning with hands-on program creation and is a perfect opportunity for a talented, experienced marketing professional who is looking to grow.

About You

Key responsibilities will include collaboration with global teams to weave together multiple marketing disciplines that speak to our prospects needs, are brand consistent, and drive qualified leads through the pipeline.

Other specific responsibilities include:

  • The development and implementation of a demand generation programs for New Zealand
  • Integrated inbound and outbound programs and events
  • Development and monitoring of project plans and schedules
  • Coordination with Sales and Marketing leadership to ensure alignment to current pipeline needs
  • Coordination of various external and internal teams working on the campaigns & events
  • Working with the inside sales team on targeted campaigns and effective follow up
  • Working knowledge of various marketing systems including , Marketo, and Tableau is preferred.
  • Monitoring and communication of progress toward quarterly and yearly goals, and making adjustments where needed to stay on target to meet company goals
  • Communication of key campaigns and assets to internal constituents including product marketing, sales teams, and 3rd parties

Position Qualifications


Business Qualifications:

  • At least 7-10 years B2B Marketing Enterprise Software experience preferred in the New Zealand market
  • Bachelor's degree in business, marketing or related field

Other qualifications:

  • Attention to detail
  • Experience in building solid peer relationships in order to influence key stakeholders
  • Proven Executive Stakeholder engagement
  • Exceptional written and verbal communications skills
  • Must be hands on, enthusiastic, and a well-organized self-starter able to use initiative and adapt to change
  • Strong organization and communication skills
  • Experience working within a SaaS company is highly desirable
  • Experience working in a pan-APJ role is highly desirable



Our Approach to Flexible Work

With Flex Work, we're combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.

Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process

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