Digital Marketing Lead

3 hours ago

Auckland City, New Zealand The Creative Store Full time

Our client is a global Not for Profit with a focus on environmental issues. They are looking for a Digital Marketing Lead to join their team on a 12 month contract.

This position is pivotal within the Fundraising team, where you will lead a group of experts to enhance income and engagement across various channels. Emphasizing growth, this role encourages a test-and-learn approach to digital initiatives while fostering innovation and best-practice digital marketing.

**Key Responsibilities**:

- **Leadership**:Provide guidance to the Digital Marketing team, including effective line management of staff
- **Strategy Development**:Spearhead the creation of impactful digital fundraising and marketing strategies aligned with overall fundraising objectives and income growth.
- **Digital Strategy**:Play a lead role in crafting and implementing the organisation’s comprehensive digital strategy.
- **Channel Management**:Manage all digital marketing channels with a focus on optimisation, including oversight of CRO, Content, Lead Generation, and Supporter Journey projects.

You will be an accomplished digital marketing leader with a proven record of driving growth in digital income and audience engagement. Your expertise should span all facets of digital marketing, encompassing SEO & SEM. A passion for content marketing that weaves compelling stories through multi-channel campaigns is essential. As an adept leader, you should know how to maximize the potential of a team of digital experts and collaborate with key stakeholders across the organisation to meet fundraising objectives.

This role offers excellent benefit and hybrid working arrangements.

If you are passionate about working for a purpose-driven organisation and keen to flex your digital skills, we would love to hear from you.

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