Digital Marketing Manager

**Abit about the company**:
Our client is an industry leading SaaS business that is challenging the status quo and making life easier for all their users. Due to massive growth in the business, including winning some major international business, a new role exists for a Digital Marketing Manager to lead the development, implementation and management of the digital marketing program for their leading software product.

**Abit about the role**:
As the Digital Marketing Manager, you will work as a member of a productive, collaborative team in a rapidly expanding SaaS business with operations all over the world. You'll collaborate closely with the sales teams to expand our business in New Zealand, Australia, the UK, and the US while working in a fast-paced and exciting environment.

You will be working closely with the Head of Marketing and will be responsible for owning the digital marketing space, driving customer acquisition and retention through digital channels, eg. website optimisation, SEO, and marketing automation. You will be responsible for creating the digital marketing roadmap, prioritising and delivering key digital projects, managing web and digital campaigns, and a lot more in this varied role. We are looking for someone who is highly analytical and able to operate in a full function digital marketing role in a startup environment.

Specifically you will be:
Manage digital marketing initiatives including website optimisation, A/B testing, SEO, SEM, and marketing automation

Work with contractors and internal teams to design and update websites, create content and run campaigns

Continually analyse, test, and iterate to maximise the reach, engagement, quality and effectiveness of marketing efforts

Identify new opportunities for business growth, owning our marketing automation lead gen programme, providing the key link between marketing and sales journeys and ensuring key customer journeys are operating smoothly.

Implementing web and digital campaigns, managing creation through to execution and using a test and learn approach and analytics to measure success.

Continually optimising digital customer journeys across search, web and social, plus key digital media partnerships.

Being accountable for creating and optimising interfaces between different digital platforms.

Working with agency partners on digital campaigns including SEM to drive lead generation

**About you**:
You'll bring with you 5 years of digital marketing experience, having developed and delivered complex digital projects. You will have a solid understanding of various marketing technologies such as Hubspot, Google Analytics, Wordpress, CMS and HTML, Google Data Studio, etc. with a finger on the pulse of new technologies that could benefit the business. You'll thrive in a high-growth startup environment, be highly motivated and detail-oriented with a strong focus on ROI driven by data and analysis.

**So what's in it for you?**

The benefits of joining this supportive and industry leading company include flexible working, wfh options (2 days a week in the office), great central location, flat structure with lots of learning and growth opportunities, and a competitive salary of $120K (dependent on experience). Not only that but the growth they are going through means the sky's the limit with your potential career opportunities.
- Full ownership to develop and execute the digital marketing strategy your way
- Auckland Central offices - flexible working and WFH options
- Supportive, high-growth company

Job Details

Job ID (JID):
**4043363**

**Location**:
**Auckland Central**

Category:
**Digital & Search Marketing, Sales & Marketing**

Type:
**Permanent - Full Time