Campaign Lead

**Reporting to**: Experiential Account Director (Primary);
**Key Contacts**: Key Clients, Account Service

WHO WE ARE
A shopper and retail agency that combines intelligence and creativity to influence choice right through the shopper journey.

OUR MISSION
Is to make our clients brands and businesses the number one choice for Kiwi consumers.

OUR VALUES

WE'RE BOLDLY INQUISITIVE

We're passionate about getting to the real challenge at hand, unlocking the potential of an idea, and challenging the status quo. We are confident in our relationships and are respected for our perspective.

WE SMASH BOUNDARIES

We pioneer, seek potential, try new things and embrace innovation. We know shoppers like the back of our hand, which means we can keep ourselves grounded whilst embracing the wonders of the unknown. We try new things and are proud of it.

WE CHAMPION COLLABORATION

We have no egos. We have our specialities that individually influence the work. Together we find the brilliance in each other, bring people together with a common goal of doing stand-out work that makes us proud.

WE'RE FIERCELY PROUD

We celebrate even the little things, because we come at everything with gusto and positivity. We champion our great work and our clients, we celebrate each other.

PRIMARY FUNCTION
The Campaign Lead co-ordinates the day-to-day activities of the Agency on behalf of a Client's product or service. The Campaign Lead is responsible for opening projects and the preparation of estimates based on Client briefs, and the timely management and completion of assignments through the agency and with our clients.

ATTRIBUTES REQUIRED
- A passion for great creative, shopper marketing, experiential marketing, retail communications and creating original work that drives action.
- A positive attitude to all briefs.
- Solution led when faced with a problem and understanding when to escalate.
- A team player, understanding good relationships are key to great work.
- A curiousity to understand your clients business.
- To champion the agency and our creative.

MAJOR RESPONSIBILITIES

**The Campign Lead main areas of responsibility are as follows**:
1.) Project Mangement
In collaboration with the Business Director and Account Manager the Campaign Lead will be responsible for the day to day management of live activations/projects. A part of this role will also see the Campaign Lead prepare briefs based on Client input for the Agency to undertake work on behalf of a Client. Managing the feedback between client and design / studio team (when required) through to final output. The Campaign Lead will also be required to manage Raydar Brand Ambassadors (when required) and maintain working relationships with other contractors.
Develop a strong understanding of the agency processes and ensure their implementation.

2.) Internal Administration The Campaign Lead is responsible for maintaining control over internal activity on projects. This includes the writing of contact reports/status reports/WIPs, timing plans, estimates/quotations, budget control, invoicing, job closing and the preparation of material for charging.

3.) Analysis and Planning
The Campaign Lead must become knowledgeable of the product category in which their Client operates. This includes competitive activity, research, industry information and all other sources of information which will allow additional insight for planning on the account.

PERFORMANCE MEASURES
- Efficient time/cost management of work through the agency, showing a good understanding of the level of work required to execute a project within each department.
- Growing client relationships, through reliability, attention to detail and overall relationship.
- Has a positive working relationship and collaborates with all internal/external parties.
- Maintains regular and timely communication with all parties of job status and potential issues.
- Displays good planning and organisation skills.
- Proactive and always curious, thinking outside the square.
- A leader and champion of Raydar's values.


The Clemenger Group Supports an inclusive workplace and welcomes applicants from diverse backgrounds.

To find out what it is like to work at Raydar click on Nick's story