Category Activation Executive

5 months ago


New Zealand Asahi Beverages Full time

**Your Impact**

We are currently on the lookout for a Category Activation Executive to join our Asahi Category team, focused on Beer & Dark RTDs (Below the line). As a Trade Marketing Executive you will have the opportunity to work across our Beer (Trad & Grocery) and Dark RTDs (Trad) Portfolio with brands including Peroni, Asahi, Major Major, BRB and Woodstock, just to name a few.

Your role will be to support the management, development and creation of in-store category activation plans. It is the key interface between our Marketing and Sales teams to ensure brand strategies are aligned with commercial priorities and executed to achieve success in store.

**Interested? Other key responsibilities include**:

- Beer & Dark RTD activation (below the line) and Marketing support
- In-store sampling for Grocery and Traditional trade across Beer & Dark RTD’s
- Input, facilitate and present Go To market readiness and Sales briefings (Beer & Dark RTD’s)
- Budget management for Beer & RTD’s (Below the line DMI)
- Grocery/ Trad new product development launch support for Beer & Dark RTDs
- Contribute to our Sales & Marketing Activation Plan, Trade Activation Plan & Weekly communication updates.

**About You**

We’re seeking individuals with a passion for our brands, a self-starter attitude, collaborative mindset and an ability to think outside the box

Sound like you? Other things we’re looking for include:

- Proven FMCG experience in sales, marketing, or category.
- Customer & stakeholder relationship management experience.
- Excellent communication skills enabling you to communicate with a broad group of stakeholders
- Eager to learn and develop your skills and knowledge

**Why Asahi?**

Asahi Beverages is a leading beverage organisation with a rich and varied history. Part of the Oceania Region, our New Zealand head office is based in Parnell, Auckland, with our manufacturing centre located in Papakura. We produce and market some of New Zealand’s most iconic brands, including Major Major, Long White, Peroni, Asahi Super Dry, Lipton’s Iced Teas and Charlies Juices. We have a great track record of success, we work at pace, our teams are high-performing, and there’s always a lot going on. There are so many opportunities in our company for those ready to take them on

We’re proud of who we are, and humble in how we work - we believe in creating a culture of excellence, innovation, and diversity. We offer a range of benefits such as product discounts, flexible work arrangements, health and wellness programs, and learning & development opportunities. We are passionate about our commitment to the communities we serve and are clear on our role in enhancing environmental sustainability and social responsibility.

**We are a Circle Back Initiative employer and commit to responding to all applicants.



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