Head of Marketing + Engagement

2 weeks ago

Wellington City, New Zealand The Building Intelligence Group Full time

Looking for a strategic and highly visible role within a successful and established NZ business? Bring your marketing and comms experience and be part of our evolution.

**The Role**

As Head of Marketing + Engagement at TBIG you’ll get involved in both the big picture and the creative detail. You’ll sit at the management table but retain strong connections and input into day-to-day marketing, comms and engagement activities. In all your interactions you’ll champion our culture and values.

You’ll take the lead developing, managing and delivering the marketing, brand and engagement strategies, supported by an established and high performing Marketing team.

There’s a huge variety to your work, and so many touch points across the entire business. This role will draw on your broad understanding of strategic marketing, and really utilise your innovative thinking and influencing skills.

You’ll be excited by the challenge and pace of this unique role. Here’s a small snapshot of some of what you’ll be doing:

- You’ll prepare the Marketing and Comms business plan, aligning with key business objectives
- Preparing specific campaign / new initiative plans to implement agreed strategies
- Participate as part of the TBIG management team, contributing to strategic leadership and wider business management
- Support the Business Managers with RFP bid strategy and production, directing the comms team in providing content, design and production. Ensuring consistency of tone and key messaging.
- Leading a team of 3, providing line management which supports the team’s development. Managing workflow, and balancing resource to meet strategic priorities
- Supporting and training our leaders with relationship development and presentation skills
- Develop new marketing tools, presentations and content for use on a range of channels
- Lead and manage internal comms initiatives which connect, inform and engage TBIG staff across the business. This is through our internal publications, Sharepoint homepage, MS Teams, national and regional conferences and a range of regular company announcements
- Write, and delegate the writing of news stories and articles on project successes, events etc for communication through strategic publications
- Develop and drive social media strategy as part of an overall digital strategy

You’ll also get involved with broader activities supporting the business across Aotearoa, in key areas of business development, our employee value proposition and fostering TBIG culture and values.

You really do We want you to enjoy your work We put a big emphasis on acknowledgement shout outs each month, celebrating the good things you and the team are doing. We recognise you still want to learn, and we encourage that. We’ll support you with networking, upskilling and memberships.

You’ll get a great salary package but there’s more to a rewarding job than that. This includes our support of flexible working, and the way we support you to train and improve your professional skills. There are lots of fun social events with your colleagues, and company health and well-being initiatives such as our Spring Challenge. We give you access and time to use our bespoke Growing Stronger Learning Portal to grow personally as well as professionally. There’s also the opportunity in future to become one of our employee shareholders.

**Sound good? Here’s what we need from you**:

- A proven track record in a broad marketing role, delivering a range of general and targeted marketing strategies
- Previous experience in bid / proposal strategy and production
- Experience in social media strategy, development and content management
- Experience in website strategy and content development
- Strategic and technical understanding of digital comms in all forms
- Excellent business writing and creative content writing skills
- Team leadership experience including workflow delegation and line management
- Experience working in MS Office, Adobe CC, Squarespace etc
- Ideally, you’ll have previous experience working in professional services/property or construction fields
- You’ll have an awareness and understanding of government objectives in achieving broader outcomes (social/economic/cultural/environmental) from its procurement
- You’ll also likely bring other relevant skills, such as PR/media relationship experience, presentation skills training, event creative and management skills, sponsorships knowledge
- Ideally you'll have a relevant qualification in Marketing, Journalism or Communications

**You could be described as someone who**:

- Has a great sense of humour, along with outstanding interpersonal skills, allowing you to relate to our very wide range of stakeholders both internally and externally
- Is highly organised to manage and prioritise a busy workload with multiple workstreams
- Is known as a consistent leader who can voice their ideas while respecting others
- Thinks creatively and latera

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