Digital Marketing Manager

4 days ago

Auckland City, New Zealand Laybuy Full time

**Who are we?**

Founded in New Zealand in 2017, Laybuy is now a global, ASX-listed business with offices in Auckland, Sydney and London. We’ve got big ambitions Committed to responsible lending and offering customer-led products and services, we challenge the status quo, empowering our customers and merchants to look at money differently with our innovative and easy to use payment platform.

We’re collaborative and inclusive. Our teams work closely together and this allows us to move fast, run with ideas and pivot when we need to. We embrace the benefits that hybrid and flexible working bring and encourage our people to do what works best for them. The wellbeing of our people matters to us and you’ll see this in all areas of the experiences we create.

**Purpose of the role**

In this role, you will be taking ownership of Laybuy’s content platforms (website, app) and digital advertising efforts. You will support the broader business goals from a digital marketing perspective including brand awareness, (re-)engagement and retention. This role will also support the wider marketing team in terms of facilitating the execution of global and regionalised marketing campaigns.

Your key responsibilities will include the planning and optimisation of our website and app content and always-on and campaign digital advertising.

**Requirements**:
**About you**
- Degree in Marketing or relevant field; or equivalent work experience
- A minimum of 5 years’ experience in digital marketing
- In-depth knowledge of various social media platforms, best practices, and website analytics
- Experience with Customer Relationship Management (CRM) with previous hands-on experience

**Benefits**

**Benefits of working for us**
- You’ll be part of a global, diverse and fun team in a fast paced company where you can make your mark
- Paid day off on your birthday - we’d rather you spend the day relaxing & celebrating
- Genuine opportunities to grow your career with us
- Fully paid Health Insurance with Southern Cross, enhanced parental leave and a gift on your work anniversary
- Lots of opportunities to connect, celebrate & have fun
- Laybuy HQ is based in the B:HIVE, a purpose built co-working space, weekly Friday drinks, social events, a resident-only gym, free weekly yoga, a massage chair & a ping pong table

If you've got what it takes and want to join our high performing, fun and diverse team. Click 'apply' today

You must be eligible to work in New Zealand to be considered for this position. No recruitment agencies thank you

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