Customer Experience Manager
2 days ago
Job Description:
We are seeking a Customer Experience Manager who can deliver integrated, data-driven marketing campaigns to drive engagement, retention and generate measurable results. The ideal candidate will have experience in blending analytical thinking with creativity and strong communication skills to translate complex data insights into impactful end-to-end customer communications.
Key Responsibilities:
- Develop strategic campaign plans that incorporate analytics and creative elements.
- Collaborate with campaign analysts to translate data into actionable insights and compelling communications.
- Conduct data discovery and briefing, understanding complex data structures and their implications for creative briefs.
- Utilise research and customer testing to inform comms that resonate with customers and are easy to understand.
- Manage project delivery of complex marketing campaigns end-to-end by setting up and maintaining project plans, timelines, working groups, stakeholder requirements, internal and external comms.
- Effectively manage relationships with multiple stakeholders, especially when navigating conflicting opinions and priorities.
- Craft clear and effective customer-facing communications, simplifying complex ideas into digestible content.
- Understand customer segmentation and design tailored messaging for different segments.
- Ensure a high level of attention to detail in briefing, feedback, and ownership of impactful communications that resonate with target customer groups including complex, data driven, segmented campaigns.
- Manage stakeholders across various teams to align on campaign strategies, objectives, creative review and approvals.
- Articulate how campaigns will drive tangible business results and present these insights to stakeholders.
- Brief on campaign results reporting, critically analyse data, and develop insightful reporting packs.
- Collaborate effectively within a team, bringing problems and solutions to discussions while also thriving independently.
Qualifications:
- Proven experience in delivering complex data driven below the line campaigns, focused on growth and retention.
- Experience with change, compliance or simplification communications would be a plus.
- Strong logical and critical thinking skills with a comprehensive understanding of the business ecosystem.
- Exceptional verbal and written communication skills in English, with the ability to translate complex concepts into simple messages.
- Proficient in Microsoft Excel, PowerPoint, and Word, including the ability to create graphs for reporting.
- Results-driven mindset with a focus on data and metrics.
What We Offer:
- Competitive salary.
- A collaborative and innovative work environment.
- Opportunities for professional development and growth.
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