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Executive Education Marketing Strategist
1 week ago
About the Role
We are seeking an experienced Marketing Manager to join our team at ESSEC Business School. The successful candidate will be responsible for developing and implementing marketing strategies to promote our programs and enhance brand awareness.
Key Responsibilities:
- Develop and implement comprehensive marketing strategies to promote the programs by the Executive Education and Post Experience Programs departments.
- Collaborate with academic departments to develop marketing materials and promotional content.
- Manage the creation and distribution of marketing materials, including brochures, flyers, and other printed materials.
- Coordinate and participate in recruitment events, open houses, and webinars to showcase the university's offerings to potential students and stakeholders.
Requirements
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5+ years of experience in marketing, preferably within the education sector.
- Strong understanding of digital marketing strategies, including SEO, PPC, email marketing, and analytics.