Market Development Manager

5 days ago


Auckland, Auckland, New Zealand Equifax, Inc. Full time

Job Description

We are seeking a talented Fraud Prevention Specialist to join our team. As a key member of our Go-To-Market team, you will play a critical role in driving the evolution of our industry-leading Fraud and Identity products.

Your primary responsibility will be to define and deliver product strategies that help customers combat fraud and streamline identity verification. This includes analyzing market trends, evaluating competitive landscapes, and identifying potential opportunities to support overall Market Understanding.

  • Market Opportunity Assessment: Analyze data and evaluate competitive landscape to identify potential opportunities to support overall Market Understanding; Gather data to support identification of customer needs and define elements required to meet customer needs.
  • Product Definition: Contribute to prioritization of opportunities & begin to understand product trade-offs; Support review of buy, build, partner approach to further develop product understanding and options.
  • Product Strategy & Planning: Contribute to the development of business cases and product roadmaps used in product strategy and planning sessions.
  • Product Delivery & Launch: Provide descriptions and requirement definition for product development; Prepare for and support product launch in market.
  • Growth & Portfolio Management: Monitor product adoption and use, and collect customer feedback to support product lifecycle management; Track and monitor product performance including revenue and margin for the products supported; Collect, analyze and interpret data to support conclusions and/or present insights and findings.


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