
Customer Acquisition Manager
5 days ago
We are seeking an experienced Demand Generation Manager to join our team at Kami, a leading education technology company based in Auckland, New Zealand. As a key member of our marketing team, you will be responsible for driving pipeline growth through targeted and creative campaigns.
As a Demand Generation Manager, you will develop and execute comprehensive demand generation strategies that identify, engage, and nurture prospects across the globe. You will work closely with sales, marketing, and engineering teams to align goals and ensure a seamless customer journey.
You will be responsible for analyzing campaign performance, identifying new areas of opportunity, and collaborating with sales teams to align on key accounts, goals, and messaging. You will also deploy account-based marketing (ABM) strategies to engage high-value accounts and work with marketing operations specialists to design technical customer journeys and automated workflows.
Key Responsibilities:
- Develop and execute comprehensive demand generation strategies
- Manage paid media agency relationships for demand-gen initiatives
- Analyze campaign performance and identify new areas of opportunity
- Collaborate with sales teams to align on key accounts, goals, and messaging
- Deploy ABM strategies to engage high-value accounts
- Work with marketing operations specialists to design technical customer journeys and automated workflows
To be successful in this role, you will need to have a minimum of 5 years of experience in demand generation or a similar field. You will also need to possess strong strategic thinking skills, with the ability to design and execute personalized, impactful multi-channel campaigns.
In addition to your experience and skills, you will need to demonstrate a data-driven approach to tracking, measuring, and optimizing performance. You will also need to be able to manage multiple projects simultaneously and prioritize tasks effectively.
We offer a competitive compensation package and excellent benefits, including flexible working hours, wellness programs, and professional development budgets. If you are passionate about education technology and want to make a meaningful impact, we encourage you to apply for this exciting opportunity.
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