Senior Marketing Manager

2 days ago


Auckland, Auckland, New Zealand Campari Deutschland Gmbh Full time

Role Overview

The Senior Marketing Manager role at Campari Group involves driving brand ownership and execution of the Annual Brand Plan. You will be responsible for achieving brand objectives by managing timelines, budgets, and alignment. This includes delivering sales volume, net sales value, market share, and profit projections for the brand trademark.

Main Responsibilities:

  1. Develop and execute the Annual Brand Plan, ensuring it aligns with global brand priorities and guidelines
  2. Work closely with Brand Owners to understand their needs and ensure local execution is aligned with global plans
  3. Manage agency briefs for all elements of the marketing mix and day-to-day agency management
  4. Ensure the integrity of the brand at all times, maintaining its values and reputation

Requirements:

  • 3-5+ years marketing experience in a Brand Management role
  • Liquor industry, FMCG, or agency-side experience preferred
  • Degree qualified in Business or Commerce, or equivalent

About Our Company

Campari Group is a leading player in the global branded spirits industry, with a strong presence in over 190 markets worldwide. Our commitment to diversity and inclusion drives our approach to building more value together.



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