Retail Marketing Manager

14 hours ago


Auckland, Auckland, New Zealand Retailworld Resourcing Pty Ltd. Full time

Lead the brand and marketing strategy for a nationwide, market-leading Kiwi retailer, driving growth across retail and digital channels.
Retail Marketing Manager | AucklandRetail Marketing Manager – Iconic Kiwi Retailer
Lead the brand and marketing strategy for a market-leading Kiwi retailer, driving growth across retail, digital, and eCommerce channels.
The Role: Oversee end-to-end marketing strategy, ensuring a strong, high-impact brand presence.
Lead a small but experienced team, collaborating with senior leadership to drive brand growth, customer engagement, and market positioning.

This role suits a creative yet data-driven marketer who thrives in a fast-paced retail environment, balancing big-picture creative strategy with hands-on execution.

Why Join This Brand: Join an absolute market leader in the retail sector with a highly engaged customer baseHigh-impact role where you will shape the future of the brandOpportunity to blend creative and strategic marketing in a dynamic retail environmentBe part of a collaborative, forward-thinking teamCompetitive salary and exclusive staff purchasing privilegesKey Responsibilities:Develop and execute a multi-channel marketing strategy across TVC, digital, social, email, and in-store promotionsLead and mentor a high-performing marketing teamDrive digital and social media growth while maintaining strong traditional marketingManage marketing budgets, ensuring data-driven, results-focused campaignsCollaborate with senior leadership, buying, retail, and eCommerce teams to align marketing effortsAnalyse market trends and customer insights to optimize strategiesAbout You:Proven experience in brand or marketing management within retail, FMCG, or a related industryLeadership skills, with experience managing and mentoring teamsStrong strategic and analytical mindset, balancing creativity with data-driven decision-makingMulti-channel marketing experience across TVC, digital, social, print, and in-storeExcellent stakeholder management and communication skills, with the ability to influence senior leadership while navigating feedback and collaborating within set brand guidelinesPassion for retail and brand storytelling, with a keen eye for consumer trends and engagement strategiesThis is a fantastic opportunity to lead brand and marketing strategy for a high-profile retail and eCommerce business.
If you are looking for a role where you can truly make an impact, we would love to hear from you.

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