Product Marketing Manager
6 days ago
Do you like translating technical product features into clear, compelling messaging that resonates with target audiences? Well, we have an exciting twelve-month maternity cover position in our award winning and highly successful Auckland Software Marketing team. It's a cross-functional, collaborative position that will move across our various software teams, time zones and throughout the broader IDEXX team. This position will continue to develop, and lead go to market (GTM) strategies for ezyVet & Neo, which are part of the IDEXX Veterinary Software portfolio. So, what is IDEXX Veterinary Software? IDEXX Veterinary Software is a portfolio within IDEXX which focuses on software solutions to enhance the health and well-being of pets, people, and livestock around the world. Here in Auckland, we develop a number of cloud platforms and applications. We're building a vertical SaaS platform for animal health that requires significant technical expertise to deliver. Solutions for practice management (PIMS), diagnostics, payments, client engagement, analytics & insight plus many more. We're on a mission to build the best health technology business and we need you to help us do it You can learn more about IDEXX Veterinary Software here : But what is ezyVet & Vet Radar you ask? ezyVet is a cloud based Veterinary Practice Management Software and Vet Radar is a workflow management software. We provide easy to use Software that helps veterinary practices save time, increase revenue, communicate better with clients and reduce workload stress. We are a premium software product and part of IDEXX's Veterinary offerings. Pets and tech, it's a winning combo So what are we looking for? Develop and execute comprehensive GTM strategies for product launches, ensuring alignment with product, sales, and marketing teams Craft clear value propositions and product positioning that differentiates ezyVet in the market Translate complex technical features into customer-centric benefits that resonate with buyers, users, and influences Collaborate with sales to develop tailored messaging for different stages of the customer journey including building sales enablement tools Develop high-impact marketing collateral such as datasheets, case studies, whitepapers, presentations, and demo scripts Partner with customer success and sales teams to gather feedback from customers and prospects to inform product development and marketing strategies Conduct ongoing market research to deeply understand customer needs, buying behavior, and market trends Monitor competitive landscape, providing actionable insights on competitors' strengths, weaknesses, and market moves Define and monitor key performance indicators (KPIs) for product marketing campaigns and initiatives Report regularly on campaign performance, competitive analysis, and market positioning What you will bring : Proven track record of launching and growing B2B SaaS products, with deep knowledge of the end-to-end product marketing lifecycle Demonstrated ability to conduct market research, customer segmentation, and competitive analysis Strong skills in writing and creating high-impact marketing and sales enablement content Excellent collaboration and communication skills with a history of working cross-functionality with product, sales, and marketing teams Strong analytical mindset with the ability to derive insights from market research, customer feedback, and performance data Able to thrive in a fast-paced, rapidly evolving environment with shifting priorities Bonus : experience in the animal health (veterinary) space What you can expect from us : Meaningful work with real global purpose Great tech kit for both work and personal use Sweet office space to collaborate - including a gym and roof top Coffee + snacks + catered lunches at least twice a week Awesome colleagues who will quickly become your second family Animal friendly office Why IDEXX : We're proud of the work we do because our work matters. An innovation leader in every industry we serve, we follow our Purpose and Guiding Principles to help pet owners worldwide keep their companion animals healthy and happy, to ensure safe drinking water for billions, and to help farmers protect livestock and poultry from disease. We have customers in over 175 countries and a global workforce of over 10,000 talented people. So, what does that mean for you? We enrich the livelihoods of our employees with a positive and respectful work culture that embraces challenges and encourages learning and discovery. At IDEXX, you will be supported by competitive compensation, incentives, and benefits while enjoying purposeful work that drives improvement. Let's pursue what matters together. ezyVetjobs LI-JS1 #J-18808-Ljbffr
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Marketing Product Manager
4 weeks ago
Auckland, New Zealand Qjumpers Full timeFull Time Application Closes 24 Oct 2024 Hawkes Bay - Hastings Marketing Manager Rockit is an apple company with a difference and we're looking for a uniquely awesome person to work, live, laugh and do all sorts of different with us. Now's the time to Rockit with the 2023 New Zealand Marketing Team of the Year in our expanding global business. You'll bring a...
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Marketing Product Manager
6 days ago
Auckland, New Zealand Qjumpers Full timeFull Time Application Closes 24 Oct 2024 Hawkes Bay - Hastings Marketing Manager Rockit is an apple company with a difference and we're looking for a uniquely awesome person to work, live, laugh and do all sorts of different with us. Now's the time to Rockit with the 2023 New Zealand Marketing Team of the Year in our expanding global business. You'll bring...
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Product Marketing Manager
4 months ago
Auckland City, New Zealand AoFrio Full timeWelcome to our World of Cold! At AoFrio, we provide loT solutions to the food and beverage industry. Our people are the beating heart at the centre of all that we offer at AoFrio. As a Product Marketing Manager, you will fulfil a critical role in making our product vision and strategy a reality. Reporting to the Head of Marketing, this is a newly created...
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Product Marketing Manager
5 months ago
Auckland City, New Zealand FUJIFILM Full timePermanent, full-time position - Excellent staff benefits - Up to two remote working days per week - Internationally renowned and global industry-leading company **About FUJIFILM Business Innovation** FUJIFILM Business Innovation is committed to offering innovation to businesses globally to help maximize their organizational strengths. As a USD$9 billion...
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Product Marketing Manager
5 months ago
Auckland City, New Zealand FileInvite Ltd Full timeJoin an innovative global software company based in New Zealand - Voted one of New Zealand's top tech Companies for two years running - Opportunity to make an incredible impact in a people first culture - Established wellness program with innovative benefits - With a hybrid work environment **About Us** FileInvite transforms the way companies collect...
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Product Marketing Manager
7 days ago
Auckland, New Zealand Cgr Services Full timeDo you like translating technical product features into clear, compelling messaging that resonates with target audiences? Well, we have an exciting twelve-month maternity cover position in our award winning and highly successful Auckland Software Marketing team. It's a cross-functional, collaborative position that will move across our various software teams,...
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Product Marketing Manager
5 days ago
Auckland, New Zealand Idexx Full timeDo you like translating technical product features into clear, compelling messaging that resonates with target audiences? Well, we have an exciting twelve-month maternity cover position in our award winning and highly successful Auckland Software Marketing team. It's a cross-functional, collaborative position that will move across our various software teams,...
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Product Marketing Manager
6 days ago
Auckland, New Zealand Cgr Services Full timeDo you like translating technical product features into clear, compelling messaging that resonates with target audiences?Well, we have an exciting twelve-month maternity cover position in our award winning and highly successful Auckland Software Marketing team.It's a cross-functional, collaborative position that will move across our various software teams,...
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Product Marketing Manager
6 days ago
Auckland, New Zealand Idexx Full timeDo you like translating technical product features into clear, compelling messaging that resonates with target audiences? Well, we have an exciting twelve-month maternity cover position in our award winning and highly successful Auckland Software Marketing team. It's a cross-functional, collaborative position that will move across our various software teams,...
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Product Marketing Manager
3 weeks ago
Auckland, New Zealand Cgr Services Full timeDo you like translating technical product features into clear, compelling messaging that resonates with target audiences?Well, we have an exciting twelve-month maternity cover position in our award winning and highly successful Auckland Software Marketing team.It's a cross-functional, collaborative position that will move across our various software teams,...
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Product Marketing Manager
6 days ago
Auckland, New Zealand Idexx Full timeDo you like translating technical product features into clear, compelling messaging that resonates with target audiences?Well, we have an exciting twelve-month maternity cover position in our award-winning and highly successful Auckland Software Marketing team. This position will continue to develop and lead go to market (GTM) strategies for ezyVet & Neo,...
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Product Marketing Manager
4 weeks ago
Auckland, New Zealand Idexx Full timeDo you like translating technical product features into clear, compelling messaging that resonates with target audiences?Well, we have an exciting twelve-month maternity cover position in our award-winning and highly successful Auckland Software Marketing team.This position will continue to develop and lead go to market (GTM) strategies for ezyVet & Neo,...
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Product Marketing Manager
5 months ago
Auckland City, New Zealand Figured Ltd Full timeOne of the biggest challenges for farmers is the uncertainty and stress of not knowing their financial position, feeling out of control, and lacking the financial support and expertise needed to run an optimal business. Figured helps provide peace of mind to farmers through a financial management platform designed specifically for agriculture, enabling both...
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Product Marketing Manager
2 months ago
Auckland City, New Zealand IDEXX Full timeDo you like translating technical product features into clear, compelling messaging that resonates with target audiences? Well, we have an exciting twelve-month maternity cover position in our award winning and highly successful Auckland Software Marketing team. It’s a cross-functional, collaborative position that will move across our various software...
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Product Marketing Manager
5 months ago
Auckland City, New Zealand Vista Entertainment Solutions Full timeIn this Product Marketing Manager role you'll be responsible for the creation and delivery of the positioning, messaging, and competitive differentiation of Vista Group’s suite of products - acting as a conduit between product, client services, and marketing teams to promote Vista, and drive engagement and awareness of the relevant products associated with...
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Product Marketing Manager
5 months ago
Auckland City, New Zealand Vista Group International Limited Full timeDescription In this Product Marketing Manager role you'll be responsible for the creation and delivery of the positioning, messaging, and competitive differentiation of Vista Group’s suite of products - acting as a conduit between product, client services, and marketing teams to promote Vista, and drive engagement and awareness of the relevant products...
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Product Marketing Manager
2 days ago
Auckland, New Zealand Vista Group Full timeAre you looking for a career in Product Marketing or wanting to make a move from Marketing or Content into Product Marketing? We'd like to hear from you. This is an intermediate position with potential to grow and make this your own.At Vista Group, we build and market world-leading tech solutions for the global film industry. This role is a great opportunity...
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Product Marketer
6 days ago
Auckland, New Zealand Landlord Studio Limited Full timeAbout the role:As a product marketer, you'll lead go-to-market strategies and develop impactful messaging that connects with our target audience. Collaborating with senior leadership, you'll create short and long-term plans, and execute initiatives to keep the business growing quickly and sustainably.Key responsibilities:Develop and execute strategic...
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Product Marketer
4 weeks ago
Auckland, New Zealand Landlord Studio Limited Full timeAbout the role:As a product marketer, you'll lead go-to-market strategies and develop impactful messaging that connects with our target audience. Collaborating with senior leadership, you'll create short and long-term plans, and execute initiatives to keep the business growing quickly and sustainably.Key responsibilities:Develop and execute strategic...
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Product Marketer
6 days ago
Auckland, New Zealand Landlord Studio Limited Full timeAbout the role: As a product marketer, you'll lead go-to-market strategies and develop impactful messaging that connects with our target audience. Collaborating with senior leadership, you'll create short and long-term plans, and execute initiatives to keep the business growing quickly and sustainably. Key responsibilities: Develop and execute strategic...
