Brand Communications Manager

4 weeks ago


Auckland City, New Zealand BNZ Full time

**He Waka Eke Noa | Creating Great Together**

If you have strong creative and strategic communication skills with an ability to influence people, we have an awesome opportunity for you

We are looking for an experienced Brand Communications Manager to be responsible for the development and delivery of our integrated brand communications, to our colleagues, customers, and Aotearoa, to drive brand KPIs.

We work in a collaborative, creative and motivated environment with a strong focus on your learning, development and career progression.

**Te Kaiurungi | About the Role**

We sat down with our Senior Brand Communications Manager (_who_ you'd report to), and she let us know the following about the role;
**What are some day to day tasks the person in this role will complete?**
- Your biggest focus will be managing the development and delivery of affinity-driving brand communications that substantiate our '_let's find a way_' brand positioning, from hero storytelling to celebrating key cultural moments and leveraging partnerships, in collaboration with creative and media agency partners.
- You'll drive maximum usage of our distinctive brand assets, tone, and experience principles to deliver on our brand attribution and growth targets.
- As a proactive go-getter, you'll identify opportunities to engage with our colleagues to tell our brand story, and to elevate comprehension and engagement of BNZ brand strategy and identity throughout the enterprise.
- Day-to-day will involve working alongside your brand teammates in providing brand guidance, partnership, and approvals through our central inbox to ensure BNZ shows up as 'One BNZ' across all mediums - ensuring all communications deliver to BNZ's brand promise, attribution targets, and accessibility goals.

**What is the team culture and environment like?**

This team is all about connecting people to the BNZ Brand through a clear brand promise that is brought to life through insight-led communications, customer touchpoints, and experiences, while ensuring that we always look, feel and sound like BNZ.

We are a tight-knit team of high-performing brand specialists, we openly support each other and share knowledge, and we're excellent company too

**What is the most exciting thing about this opportunity?**

This is a rare and exciting moment to join the BNZ Brand team where you'll get to flex your existing brand expertise on big initiatives, in a visible role that is fundamentally contributing to the momentum of our brand.

**What attributes will this person display in order to be successful in this role?**

You will have 6+ years' brand communications or marketing experience gained within a large and complex environment, and you'll easily demonstrate best-in-class brand practices.

You'll also have;
- Evidence of success leading large-scale brand or marketing communications campaigns
- Experience working with creative and media agencies to deliver integrated and effective communications
- Natural influence with strong interpersonal, communication and collaboration skills. Proven experience in establishing and maintaining effective working relationships with peers, colleagues, and stakeholders at all levels.
- Strong creative judgement, attention to detail and critical thinking skills

**Nau Mai ki te Pēke o Aotearoa | Come to the Bank of New Zealand**

Applications for this role close Sunday 17th September at 11:55pm.



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