Digital Specialist

**Fixed-term Opportunity Till March 2026**

**He angitūtanga: The opportunity**

Tātaki Auckland Unlimited delivers some of Tāmaki Makaurau Auckland’s most iconic cultural festivals, including the Auckland Lantern Festival, Pasifika Festival, and the Moana Ocean Festival. We have an exciting opportunity for a **Digital Content Specialist** to join our Content & Channels team and play a key role in celebrating the vibrant cultures, stories, and communities of our city.

In this role, you will be responsible for creating, managing, and optimising content across our key digital platforms - including festival websites, social media channels, and eDMs - ensuring they are engaging, accessible, and reflective of each festival’s unique identity. You will work closely with the marketing, communications, and social media teams to deliver campaigns that connect with diverse audiences and inspire attendance and participation.

While the primary focus will be on delivering digital content for Tātaki Auckland Unlimited’s major cultural festivals, you may also support wider Content & Channels team projects as required.

This role includes rostered on-site and on-call work during live festival weekends, to support website updates from the Major Events team. Based on a 40-hour week, hours will be flexibly spread across weekdays and live festival weekends, depending on requirements.

**In a typical day, you will**:

- Manage and update festival websites, ensuring content is accurate, optimised, and aligned with campaign timelines.
- Plan, create, and schedule engaging campaigns for social media channels, in collaboration with festival marketing and social media teams.
- Monitor and report on the performance of digital content, using analytics to inform strategy.
- Coordinate with internal teams to deliver high-quality assets and campaigns.
- Ensure all content meets accessibility, SEO, and brand guidelines.
- Stay across emerging trends, tools, and opportunities in digital content and social media.

**He kōrero mōu: About you**

We’re looking for a **Digital Content Specialist** who thrives on creativity, collaboration, and connecting communities through storytelling. You’ll bring a strategic mindset, sharp attention to detail, and the ability to work across multiple projects with competing deadlines. You’ll be comfortable switching between content creation, campaign management, and performance analysis - always with the goal of delivering meaningful audience experiences.

**You’ll have**:

- 3-4 years’ experience in a digital content, social media, or marketing role.
- Experience managing and updating websites using CMS platforms.
- Strong understanding of social media strategy, including paid and organic campaigns.
- Ability to analyse data (e.g. Google Analytics, META Business Suite) and translate insights into actionable improvements.
- Excellent written and visual communication skills, with the ability to adapt tone for different audiences and platforms.
- Ability to work effectively with diverse communities and cultural contexts.
- Flexibility and enthusiasm to work both on-site and on-call during live festival weekends, with hours rostered in line with a 40-hour working week.

**Ngā āhuatanga kei a mātou: What we offer**

This is a unique opportunity to be part of delivering Auckland’s most beloved cultural celebrations. You’ll join a creative, passionate team dedicated to connecting people through arts, culture, and shared experiences, while contributing to the city’s vibrant identity.

**Applications close 3 September 2025**
**Read more about the Position Description**here**

**Band G**

Tātaki Auckland Unlimited (TAU) is Auckland’s cultural, events and destination agency. It enriches the cultural life and vibrancy of Auckland through events, experiences and taonga (treasures). Its work connects communities, celebrates identity and grows Auckland’s reputation as a world-class place to live, visit and belong. TAU is a proud Auckland Council-controlled organisation