Category & Activation Manager - Dermatological

7 days ago

Auckland City, New Zealand l'Oréal Full time

**ABOUT THE ROLE**:
Lead the creation and execution of La Roche Posay and CeraVe brand Marketing plans for the L’Oreal Dermatological Beauty division in New Zealand. These brands meet the needs of a range of different skin types, they are developed and recommended by health professionals & available in retail pharmacy and medical outlets worldwide. LDB is leading the way in the dermocosmetic and cosmeceutical industry and in NZ we are looking for a Marketing talent to take our brand execution and awareness to the next level.
**Planning & Execution**:

- Adapt regional product and brand plans for the local NZ market.
- Collaborate with the NZ Commercial team to optimize retail and e-commerce calendars for competitive advantage.
- Implement and manage impactful trade marketing programs for both retailers and consumers.

**Product Launches & Promotions**:

- Lead the operational execution of new product launches and drive growth of key products.
- Plan, implement, and manage promotional activities across channels.
- Analyze the performance of activations and provide insights to the commercial team.

**Retail Partnership & In-Store Excellence**:

- Build and manage relationships with local retailers, including communication and strategy alignment.
- Ensure in-store excellence by overseeing planogram execution, visual merchandising, and point-of-sale materials.

**Team Collaboration & Reporting**:

- Present promotional plans and product launches to internal teams and retail partners.
- Support accurate product forecasting and sample management.
- Provide field intelligence and sales data to inform decision-making.

**Financial Management**:

- Manage budgets and track return on investment for trade marketing activities.

ABOUT YOU
- Tertiary qualified in marketing with at least 3-5 years marketing experience,
- Excellent communicator to engage and deal with various internal and external stakeholders
- You must be self-motivated & driven to be able to drive your own results and manage your time efficiently.
- Strong influencing skills in both written and verbal communication
- Proven ability to manage multiple projects on time & to a high standard
- Engaging presentation skills

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