Principal Marketing Lead

2 weeks ago

Auckland City, New Zealand Health New Zealand - Te Whatu Ora Full time

**Join Health NZ and the NPHS directorate as a Principal Marketing Lead**:

- **Full time, permanent opportunity**:

- **Location: Wellington or Auckland**

Health New Zealand | Te Whatu Ora is firmly grounded in the principles of Te Tiriti o Waitangi and is committed to building a health system that serves all New Zealanders.
**About the Role**

A critical element of the role is to ensure social marketing approaches are appropriate for priority populations, including Māori, Pacific and other communities where health needs are greatest.

This position is a senior leadership position, which gives effect to the strategic health outcomes of Te Whatu Ora by providing leadership to build sustainability, resilience and meaningful, culturally safe connections, capabilities, assets, and services with the good of the Aotearoa New Zealand public health system in mind, now and for the future.

**About the Team/Service/ Location**

The NPHS within Health New Zealand - Te Whatu Ora, work towards Pae Ora (healthy futures) for all by engaging with the wider determinants that impact people's health, focusing on oranga/wellbeing, prevention, protection, and population-level intervention. We are connected across boundaries to deliver public health services that are nationally planned, regionally delivered and locally tailored.

**About you**
- A relevant tertiary qualification, preferably in a related area (marketing, social marketing, communications, PR), or relevant workforce experience
- Experience in implementing Te Tiriti o Waitangi in action
- At least fifteen years demonstrated and successful experience in a senior in social marketing role with experience implementing national campaigns
- Experience providing advice to Ministers and senior officials on social marketing and communication approaches
- Significant experience leading, mentoring coaching and growing teams
- Ideally understanding of at least one of the following public health issues: immunisations, alcohol and drug harm minimisation, smoking/vaping, screening
- Proven experience overseeing work programmes that deliver effective marketing approaches for Māori and Pasifika, tangata whaikaha audiences.
- Innovative thinking and the ability to deliver results using evidence-based insights

**Working for Health New Zealand**

**How to Apply**

**_Whilst Health New Zealand is undergoing change affected employees will be given preference and priority for this position._

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