Marketing Operations Lead
5 days ago
The Senior Marketing Operations Manager position at Robert Walters is a unique opportunity to make a significant impact in global supply chains.
We are seeking a seasoned professional with experience in revenue management or similar roles to join our high-performing global team. As the Senior Marketing Operations Manager, you will play a crucial role in driving the success of our marketing efforts by supporting the marketing team in executing strategic initiatives and optimising marketing processes.
Key Responsibilities:- Analyse and optimise marketing processes for improved efficiency and effectiveness
- Manage marketing automation platforms and tools to execute and optimise campaigns
- Own and optimise lead qualification process and enablement
- Execute target list identification in collaboration with Revenue Operations, Product Management and Commercial teams
- Monitor and analyse marketing campaign performance metrics
- Utilise data analytics tools to gather and analyse sales and marketing data
- Maintain and improve multi-touch attribution model
- Work closely with cross-functional teams to drive alignment in revenue-related initiatives
- Build and manage internal marketing collaboration tools and processes
- Create demand gen and ABM reports for funnel performance
You will work closely with various teams including marketing, commercial operations, sales, and IT to develop best practices, streamline processes, and maximise impact. Your passion for marketing operations coupled with your proven track record in driving results will make you an invaluable asset to the team.
Requirements:- Strong analytical skills with experience in data analysis
- Excellent communication and interpersonal skills
- Ability to work collaboratively in a fast-paced environment
- Proficiency in Salesforce & Hub Spot is mandatory for this role
- Experience with enterprise go-to-market motions and knowledge of Looker Data Studio or other BI visualisation tools will be advantageous
In return for your expertise, we offer a competitive remuneration package, 35 days annual leave including public holidays, life insurance, a monthly wellbeing allowance, healthcare scheme, birthday holiday leave, performance-based annual bonus, and an Employee Assistance Programme. Flexible working options and a great company culture are also on offer.
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