Brand & Consumer Activation Manager
6 months ago
**ABOUT THE ROLE**:
Brands in our L’Oréal Dermatological Beauty meet the needs of a range of different skin types. Available in retail pharmacy and medical outlets worldwide, they're both developed and recommended by health professionals. LDB is leading the way in the dermocosmetic and cosmeceutical industry with brands like La Roche Posay and CeraVe.
**Planning & Execution**:
- Adapt regional product and brand plans for the local NZ market.
- Collaborate with the NZ Commercial team to optimize retail and e-commerce calendars for competitive advantage.
- Implement and manage impactful trade marketing programs for both retailers and consumers.
**Product Launches & Promotions**:
- Lead the operational execution of new product launches and drive growth of key products.
- Plan, implement, and manage promotional activities across channels.
- Analyze the performance of activations and provide insights to the commercial team.
**Retail Partnership & In-Store Excellence**:
- Build and manage relationships with local retailers, including communication and strategy alignment.
- Ensure in-store excellence by overseeing planogram execution, visual merchandising, and point-of-sale materials.
**Team Collaboration & Reporting**:
- Present promotional plans and product launches to internal teams and retail partners.
- Support accurate product forecasting and sample management.
- Provide field intelligence and sales data to inform decision-making.
**Financial Management**:
- Manage budgets and track return on investment for trade marketing activities.
**ABOUT YOU**
- Tertiary qualified in marketing with at least 3-5 years marketing experience,
- Excellent communicator to engage and deal with various internal and external stakeholders
- You must be self-motivated & driven to be able to drive your own results and manage your time efficiently.
- Strong influencing skills in both written and verbal communication
- Proven ability to manage multiple projects on time & to a high standard
- Engaging presentation skills
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