Head of Category

3 days ago


Auckland City, New Zealand L'Oreal Full time

**About the Job**

**Our 'high street' division,**Consumer Products Division,**offers a wide range of colouring, hair care, make-up and skincare brands through main retail channels such as supermarkets and chemists with brands like L’Oréal Paris, Maybelline, Garnier, NYX Professional Makeup & Essie.**
- Be the voice of beauty with our retail partners, partnering with them to unlock the vision of beauty.
- The management of a high performing team of 12
- In partnership with Australia, the development of a NZ Social and advocacy strategy in line with the total ANZ strategy.
- Manage category range, lead range reviews with customers, and execute NPD launches and in-store activations.
- Determine and implement planograms and SKU additions/deletions with Senior Category Manager and customers.
- Oversee promotional activities, ensuring achievement of commercial objectives (sales, profit, market share).
- Drive in-store executional excellence (planograms, merchandising, off-locations).
- Manage in-store activation budget and analyse performance.
- Ensure successful in-store execution and activation by collaborating with sales, merchandisers, and customers.
- Ensure stock availability for promotions, working closely with Supply Chain.
- Approve and monitor product launches, analyzing market reaction and sales performance.
- Develop category strategy based on shopper and consumer insights, working within cross-functional teams.
- Optimise shopper experience at category and brand level, focusing on assortment, space, and in-store execution.
- Share market insights and competitor analysis with local and Australian teams.
- Support commercial teams on business enhancement projects, leveraging retailer understanding.
- Build, monitor, and optimise promotion guidelines with Australian RGM and local commercial teams.
- Manage pricing recommendations and execution.
- Develop and implement Go-To-Market plans with retailers.
- Optimize Fair Share Assortment through return on space analysis and planogramming.

**About You**
- Strong analytical skills and understanding of shopper, consumer, and market insights.
- Ability to build strong collaborative relationships with internal and external partners.
- Strong commercial acumen and understanding of sales, profit, and market share drivers.
- Proactive and results-oriented with excellent planning and organisational skills.
- Excellent communication and presentation skills.
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