Social Media Specialist

13 hours ago

Auckland City, New Zealand New Zealand Government Full time

Fulltime, Permanent
- Auckland location

Work for a Brand that you can feel really proud of promoting
Growing audience following and engagement through the creation of relevant and inspiring content
Tourism New Zealand is a well-respected leader in destination marketing. Our purpose is to enrich Aotearoa New Zealand, and all who visit. We promote the 100% Pure New Zealand brand to the world, attracting people to visit our beautiful country, the ultimate destination. Post COVID-19 we have a very important role, to accelerate tourism's recovery and transition to a more sustainable, productive, and inclusive future.
What will you be doing / Ngā whainga
This an exciting opportunity to be working on highly successful campaigns and have access to some of the world's leading digital thinking.
Reporting to the Social Media Manager, you will create, produce and deliver content for global and domestic social media channels. The role supports the Social Media Manager to create further engagement through branded content and UGC to then amplify through paid, owned and earned social channels in an engaging and inspiring way. You will provide insight and recommendations to the organisation with a view to making 100% Pure New Zealand brand the most loved innovative and resourceful brand on social globally.
What you will need / Ngā pūkenga mō tēnei tūranga
This is an excellent opportunity for a highly motivated and enthusiastic marketer who specialises in social media.
- A strong understanding of social media and hands on experience with delivering paid and organic content across multi-channel social marketing such as Facebook, Instagram, Twitter, Pinterest, YouTube and TikTok.
- Experienced with social media publishing and listening platforms.
- Have good general knowledge of New Zealand and a passion for destination marketing is desired.
- A full driver's licence is required as you'll be travelling regularly to some of New Zealand's most unique and spellbinding spots

You will thrive in this position if you can collaborate and perform as part of a global team with shared goals, managing and influencing to deliver great work. Not only will you be creating social content, but you must have a strong cultural awareness for New Zealand and other countries and their ways of working and be effective communicating with stakeholders at all levels.
Sound like you / Māu rānei
If you have an eye for what excellent social media campaigns look like, love variety, thrive in fast paced environment, this could be the Social Media opportunity for you.
Become part of a fun, global team with shared goals of enriching New Zealand - leading the way in destination marketing and taking the 100% Pure New Zealand brand to the world
In addition to the awesome people and meaningful, interesting mahi, our social team embrace a flexible working arrangement, which means they balance time working in the office and working from home.
Come join us / Hono mai ki a mātou

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