Social Media Specialist

3 months ago


Auckland, New Zealand Fisher & Paykel Appliances Full time

The Role Fisher & Paykel is an iconic New Zealand brand, a global company with a strong local heritage. Our origins inspire our culture of curiosity and passion to develop solutions designed around people - these are some of the core elements that make us unique. We are driven by our values of being trusted, sustainably minded, innovative, generous, and curious. As a team we take a collaborative approach and have a working environment where all ideas are heard, evaluated, and tested against our leading goal - to be the world's most human-centred appliance brand. The role We are on the lookout for a Fixed Term Employee, offering cover for parental leave. Our preferred start date is prior to Christmas and would ideally be for 12 months. Recommencing in early January 2025, when we return from our company closedown. As our interim Social Media Specialist, you will deliver consistent, brand aligned marketing focused experience across all digital and social marketing touch points. Working in the Global Marketing team, you'll liaise and work with internal teams, subject matter experts, and stakeholders to drive and deliver timely, accurate, and usable content for targeted social mediums from technical to promotional. Working with a top-down approach, you will work collaboratively with our internal stakeholders and brand agency to inform the creative direction with a focus on paid & organic search. This is both a strategic and hands-on delivery role. You will be responsible for various global social media channels, across multiple markets; growing social media following, engagement, and brand awareness. You will lead both organic and paid social media planning with our various global markets. That's the role so who are you? You may be an intermediate level specialist with 3-5 years under your belt, preferably gained experience via social or media agencies. Understand the importance and strategy behind content, messaging, channel fit, audience targeting, investment in paid social media activity. Used to owning the budget, budget tracking, presenting to clients, or internal teams, both approach and reporting. Able to optimize, report on, and plan content based on what is performing best and why. Confident and comfortable with presenting to a range of stakeholders across multiple markets and functions (marketing and non-marketing). Hands-on with tools like Meta Business Manager, publishing tools, understand social media paid strategy. Social media experience across Meta (Facebook, Instagram), Pinterest, LinkedIn, YouTube, TikTok. Knowledge on how to plan, optimize, and report on these channels. What we offer We can give you the rare opportunity to move into a large, complex global organisation headquartered in NZ. This role has diverse and exciting challenges and the chance to continually learn and develop. Along with a competitive salary, flexible working, ongoing development, our leading Whanau/Family Leave policy and excellent growth and progression opportunities, as a valued member of our team you'll enjoy generous discounts on Fisher & Paykel and Haier products, life & disability insurance, discounted medical cover, access to our superannuation scheme, our subsidised staff café, and free car parking when you are on-site. All this, coupled with great leadership and backed by a world leading heritage brand that is consistently ranked as one of New Zealand's most Trusted Brands… year after year. Apply now including your CV and a cover letter. Here at Fisher & Paykel we're passionate about our customers and we care about the details. It's this passion that inspires us towards reaching our goal - to become the most human-centred appliance brand in the world. #LI-CU1 Fisher & Paykel is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law.
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