![Seequent](https://media.trabajo.org/img/noimg.jpg)
Marketing Data Analyst
2 weeks ago
The Company
Seequent builds world-leading subsurface software, helping create a better understanding of the earth to ensure a better world for all.
We are constantly evolving at the forefront of technology to transform how geo-professionals work, eliminating barriers to understanding by connecting software, teams, and the tools they need.
Every day, our customers in over 100 countries work to develop mineral resources more sustainably, design and build better infrastructure, protect the environment, source renewable energy, and help resolve historical challenges such as groundwater contamination and ageing infrastructure.
Our integrated earth modelling, geo-data management, and team collaboration software enables them to see a more complete picture of the earth: because with more understanding comes better decisions - for people and the planet.
We're a high growth, people-centric success story.
- Seequent is a Bentley Systems company, working together to build a better future._
The Role
The Marketing Data Analyst is a key role that involves analysing and interpreting data to inform marketing strategy, identify and monitor customer segments, and evaluate the effectiveness of marketing campaigns.
The role aims to maximise the value of the company's digital marketing efforts across all channels (digital media, organic, social, PR) through delivering actionable insights.
This role will help champion digital analytics and a culture of data-driven mentality across the global Seequent Customer Experience team.
As the Marketing Data Analyst, your primary responsibility will be to establish a comprehensive marketing measurement and analysis framework.This framework will enable you to evaluate the effectiveness of marketing initiatives, assess their impact on commercial activity, and evaluate the efficiency of marketing spend throughout the customer journey.
In this role, you will create beautiful dashboards and reports that highlight key performance metrics for marketing. These insightful tools will guide strategic decision-making for campaigns, enhance productivity, and streamline automation and operational processes.In this role, you will have the opportunity to:
- Utilise SQL queries and collect data from multiple sources to analyse and identify target audiences, develop customer segmentation strategies, and extract key data that showcases the effectiveness of marketing performance, campaigns, and tactics.
- Evaluate marketing campaigns to assess effectiveness and identify optimisation opportunities.
- Utilise data visualisation tools to effectively communicate insights to stakeholders, designing reports and dashboards that track key performance indicators (KPIs)
- Develop and establish standards for marketing data, and work with business operations to create the infrastructure for collecting and processing marketing data.
- Collaborate with internal data teams on major datarelated projects impacting the Customer Experience team.
- Develop and establish standards for marketing data, and work with business operations to create the infrastructure for collecting and processing marketing data.
In order to be successful in this role, you should have:
- A minimum of seven years in a similar role with a bachelor's degree in Marketing, Business, Analytics or a related field.
- Understanding of marketing campaign processes, performance analytics, and best practices.
- Designing marketing analytics programs and advanced marketing data analytics capabilities.
- Experience with data visualisation, insight interpretation and dashboard design.
- Excellent communication and collaboration skills, along with previous experience in customer segmentation, data storytelling, and forecasting.
Systems and Tools:
- Dashboarding platform & reporting automation (PowerBI, Google Data Studio, etc.)
- Customer Data Platform (CDP), preferably Segment or Adobe CDP.
- Proficiency in Excel, SQL, and data visualisation tools, preferably Power BI.
- Digital analytics (Adobe Analytics, Marketo Measure, Google Analytics, etc.)
- Experience in providing recommendations for A/B Testing, Conversion Rate Optimisation and familiarity with marketing automation systems (e.g., Marketo) and SalesForce would be a bonus.
Why you will enjoy working with us.
You will be joining a highly skilled, highly productive team of technical experts who are passionate about what we do.
We are a friendly, intelligent, and supportive bunch and are looking forward to you bringing your expertise to the team.
Our wider team is geographically diverse and from multi-disciplines, so even though you will be Christchurch based you will have opportunity to work with colleagues from across the globe.
In addition to awesome colleagues and work culture, you-
Data Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand Seequent Full timeThe CompanySeequent builds world-leading subsurface software, helping create a better understanding of the earth to ensure a better world for all.We are constantly evolving at the forefront of technology to transform how geo-professionals work, eliminating barriers to understanding by connecting software, teams, and the tools they need.Every day, our...
-
Data Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand Sourced Full timeSupport a major system rollout for a large enterprise Conduct data analysis and forecast accuracy assessments Liaise with stakeholders and provide technical and data solutions Support a major system rollout for a large enterprise Conduct data analysis and forecast accuracy assessments Liaise with stakeholders and provide technical and data solutionsSeeking a...
-
Senior Data Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand Synlait Full timeReporting focussed role + growth area at Synlait Dunsandel base + City Centre and WFH options Passionate and growing teamThe RoleWe have an exciting opportunity for a Senior Data Analyst to join our team on a permanent basis. Your role will focus on development and maintenance of reports, procedures, tools, and metrics for Synlait's critical master data...
-
Data and Reporting Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand New Zealand Government Full timeStartDate - As soon as possible Hours 1.0 FTE (40 hours a week) Status Fixed term until 1 May 202 Location Programme Office in Christchurch CityCentre. There may be opportunity foroffice flex time as agreed with other team members Salary Starting from $75,265Mō te tūnga | Aboutthe roleThe Data and Reporting Analyst will be working withthe programme and...
-
Data Analyst and Process Improvement Lead
2 weeks ago
Christchurch, Canterbury, New Zealand City Care Full timeJob description:About CitycareCitycare Property is a value's driven organisation that provides build, operate, maintain and renewal services across Aotearoa's social infrastructure assets.We are proudly kiwi owned and our shareholder's community centric values are well aligned to the local and central government customers that entrust us to care for their...
-
Kaitātari Raraunga Matua Senior Data Analysts
2 weeks ago
Christchurch, Canterbury, New Zealand New Zealand Government Full timeHigh profile work - influence positive environmental outcomes Fun and supportive teams Flexible working to support your worklife balanceMō te tūranga mahi | About the rolesThe Climate business group has two exciting Senior Data Analyst opportunities available in the Targets and Budgets Team and the Emissions Insights and Reporting Team.Targets and Budgets...
-
Data Standards Lead
2 weeks ago
Christchurch, Canterbury, New Zealand Partly Full timeNote: Partly's headquarters are in Christchurch (NZ) and London (UK), but we have employees across APAC and Europe._Our story:Partly's mission is to connect the world's parts and we're doing that by building the first global platform for replacement parts, starting with auto parts. Our big vision is to accelerate the world towards a sustainable future where...
-
Gis Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand City Care Full timeJob description:GIS AnalystAre you a skilled GIS professional with a passion for data analysis and spatial solutions? Citycare Property is seeking a talented GIS Analyst to join our team. As a GIS Analyst, you will play a critical role in managing and analysing spatial data, providing insights, and supporting decision-making processes within our...
-
Senior Information Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand University of Canterbury Full timeTe Ratonga Tautoko Hangarau | Digital ServicesLocated in Ōtautahi | Christchurch, Aotearoa | New Zealand Fulltime at 37.5 hours per week (1.0 FTE) Continuing (i.e. permanent) position Generous annual leave provisions and professional development opportunitiesĀu Mahi | What You Will DoUC is looking for an experienced Senior Information Analyst to enhance...
-
Data & Insights Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand Partly Full timeOur story:Partly's mission is to connect the world's parts and we're doing that by building the first global platform for replacement parts, starting with auto parts. Our big vision is to accelerate the world towards a sustainable future where waste is eliminated and all replacement parts are universally searchable, accessible and available to all.Founded by...
-
Pricing Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand Synlait Full timeFinance & commercial development Analyst at Synlait. Canterbury base + ability to influence outcomes in growth area. Deadline focussed, fast paced, high energy environment.The RoleThis is a wonderful opportunity to advance your career as a Pricing Specialist in our busy team based in Christchurch City or DunsandelReporting to the Global Product & Strategy...
-
Survey Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand Ara Institute of Canterbury Full timePermanent, Full Time (37.5 Hours) Support the Manager Academic Quality to deliver academic quality components to improve teaching and learning and the student experience. Join a dynamic and progressive team. Great central Christchurch location with discounted parking and public transport links.Mō Tēnei Tūranga Mahi - About the RoleThe Survey Analyst is a...
-
Senior Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand Te Whatu Ora - Health New Zealand Waitaha Canterbury Full timeJoin the Te Whatu Ora | Waitaha (Canterbury) Business Intelligence (BI) team and make a significant impact on our organization._ About the Role_As a vital part of the Business Intelligence Data & Analytics Department, you will be responsible for overseeing the data sourcing processes across the health system. Your role will involve technical development and...
-
Marketing Manager
2 weeks ago
Christchurch, Canterbury, New Zealand Universal Business Team Full timeNational Group specializes in Building Maintenance Services for Nationwide Building and Asset Portfolios across New Zealand.We take pride not only in the quality culture we've cultivated but also in the consistent efforts our entire team dedicates to ensuring our continued growth.The head office is based in Oamaru, but open to someone working from the...
-
Senior Information Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand Pegasus Health Full timeKo tāuake mahi | What you will be doingAs a Senior Health Information Analyst, you will leverage your data expertise to guide stakeholders toward informed decisions and empower them with valuable insights. Join a dynamic team where your work will truly matter. Empower stakeholders with your expert data analysis, providing them with actionable insights....
-
Business Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand The Isaac Construction Co Limited Full timeSenior Business Analyst – fixed-term contract We are seeking a senior technical business analyst with strength in business process mapping, requirements gathering, and development specification. About the opportunity Reporting to the Group IT Manager, this role will primarily support Phase 2 of Isaac's Tiaki Project, implementing a health, safety, quality...
-
Senior Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand New Zealand Government Full timeJoin the Te WhatuOra | Waitaha (Canterbury) Business Intelligence (BI) team and make asignificant impact on our organization.About theRoleAs a vital part ofthe Business Intelligence Data & Analytics Department, you will beresponsible for overseeing the data sourcing processes across the healthsystem. Your role will involve technical development and...
-
Property Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand Assemble Full timeJob detailsPosted01 February 2024LocationChristchurchJob type PermanentDiscipline Commercial PropertyReference843034Job description Established in 2010, Mainland Capital provides investors access to a range of single and multiasset property funds across New Zealand's commercial property sectors. Investment strategies are tailored to their clients'...
-
Procurement Analyst
2 weeks ago
Christchurch, Canterbury, New Zealand Christchurch Full timeKia hiwa rā Salary from $64,000 to $76,242 per annum Permanent fulltime experienced position Fantastic opportunity to progress your career in procurement Friendly supportive teamMō te tūnga | About the roleWe have an exciting opportunity for a Procurement Analyst/Coordinator to join our Supply Chain Department. You will be involved in assisting and...
-
Marketing Automation Manager
2 weeks ago
Christchurch, Canterbury, New Zealand Seequent Full timeThe CompanySeequent builds world-leading subsurface software, helping create a better understanding of the earth to ensure a better world for all.We are constantly evolving at the forefront of technology to transform how geo-professionals work, eliminating barriers to understanding by connecting software, teams, and the tools they need.Every day, our...