Social Media Producer

2 weeks ago

Wellington, Wellington, New Zealand Radio New Zealand Full time

Te Tūranga - The opportunity:

An opportunity to work with New Zealand's award-winning public media company. RNZ aims to strengthen Aotearoa and the Pacific through informative, challenging and entertaining content.


The purpose of the Social Media Producer role is to assist with management and curation of RNZ's social media platforms.


Te Mahi - About the job


RNZ's are New Zealand's only non-commercial public multimedia organisation and exist solely to serve the public interest by providing unique, impartial services and content to all New Zealanders.


Part of RNZ's strategy involves continuing to expand our digital content and distribution to connect with a growing and increasingly diverse audience.


  • Responsibilities will include:_
  • Use social media to engage audiences, distribute and promote our journalism.
  • Post and schedule stories to Facebook, Twitter & Instagram.
  • Write sharp, clear, precise social media copy.
  • Liaise with the newsroom, digital, podcast, commissioning, and other teams to create and/or plan social content or rollout plans for stories/series.
  • Generate and edit socialspecific content, including social videos, galleries, captioning and Instagram stories.
  • Advise programmes and journalists on social media best practice.
  • Manage comments on Facebook.
  • Monitor social media for breaking news and contribute to live coverage.
  • Monitor and analyse social media data and trends.
  • Maintain the high RNZ standards in terms of quality, impartiality, independence, and accuracy, and demonstrate a working knowledge of our obligations under the RNZ Charter.
  • Adhere to RNZ editorial standards and style.
  • Collaborate and maintain effective liaison with other parts of RNZ.

Ōu Pūkenga - About You:

  • To be successful in this role you will need: _
  • Tertiary journalism qualification or equivalent experience.
  • Demonstrated experience in the use of social media to advance story development, distribute and promote content.
  • Experience and understanding of audience engagement techniques, comment moderation and solicitation of usergenerated content.
  • Reporting and/or subbing experience for a news website or digital media organisation.
  • Experience as a writer, combined with an excellent command of English and correct use of grammar and punctuation.
  • Experience in still pictures, video and audio editing, development and use of graphics and visualisation of data.
  • Demonstrated experience in breaking news, live blogging, hour by hour story development, features, analysis and context pieces, and online content curation.
  • Sound editorial judgement, and demonstrated ability to act decisively and effectively under pressure.
  • Reliable knowledge of media law and broadcasting standards.
  • Wide knowledge of New Zealand and international current affairs.

Ngā Hua:

What we offer:

  • A role in a growing team that is focused on delivering trusted, relevant and valued content and experiences for all audiences in Aotearoa.
  • A friendly, welcoming and inclusive team/organisation.
  • Development and regular training opportunities for our people.
  • Competitive salary.
  • Will match an employee's KiwiSaver contribution up to 4%.
  • Additional leave provisions for some roles and the option to buy extra leave.
  • Comprehensive parental leave over and above standard legislation.
  • Company discounts and benefits including discounted Southern Cross health insurance, car rental services and free flu shots.
  • RNZ supports work/life balance for our people including working from home initiatives where possible.
  • Comprehensive wellbeing support including access to a confidential support, guidance and counselling service.

Te Ahurea - Our Culture:

At RNZ we are committed to fostering an inclusive and constructive culture. This means creating a place where our people feel like they belong and can do their best work. We do this through our attitudes; Be Bold, Better Every Day and Extend Manaakitanga.

This is a full-time role based in either Auckland or Wellington.

Applications close:
Sunday 26th
November 2023

  • RNZ is committed to the principles and practices of Equal Employment Opportunity and welcomes applicants reflecting New Zealand's cultural and ethnic diversity._

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