Head of Social and Influencers

6 days ago


Auckland, Auckland, New Zealand Thompson Spencer Full time NZ$90,000 - NZ$120,000 per year

Head of Social & Influencers - 12 Month Maternity Contract

We're looking for a senior leader to oversee Thompson Spencer's social and influencer work. You'll set direction, guide clients, grow opportunities, and support a high-performing team. The focus is on clear strategy, strong relationships, and work that drives meaningful outcomes.

About Us:

At Thompson Spencer, we're passionate about delivering creative and impactful social and influencer campaigns that cut through the noise. We're a team of curious, driven, and supportive individuals who thrive on collaboration and pushing boundaries. We're not just here to participate in the industry - we aim to shape it through thought leadership, smart strategy, and a commitment to our clients' success.

About You:

  • 8+ Years Experience in Social & influencer expertise

with a deep understanding of how to build integrated strategies that drive results across digital and offline channels.
- Strategic thinking

with the ability to spot growth opportunities and guide clients with long-term insights.
- Leadership & mentorship

with proven experience in leading and developing account teams.
- Growth & commercial impact:

proactively identify and shape client opportunities that convert to measurable sales/revenue (e.g., upsell, cross-sell, pilots, and new services)
- Analytical mindset

and confidence in extracting insights from data to solve complex client challenges.
- Stakeholder management

, skilled in engaging high-level client and internal stakeholders with professionalism and influence.
- Resilience & integrity,

with the ability to handle high-pressure situations with composure, while maintaining the highest professional standards.

You'll also be:

  • Solutions-focused, approachable, and collaborative.
  • Respectful of others' time, empathetic, and supportive of your team.
  • Accountable - you finish what you commit to and deliver to a high standard.
  • Proactive in seeking feedback, addressing challenges, and suggesting better ways of doing things.

Key Responsibilities:

  • Social & Influencer Expertise -

lead channel strategy and best practice across platforms; guide content, creators, community, and paid amplification to deliver measurable outcomes.
- Client Leadership

  • provide strategic guidance, foster long-term relationships, and align campaigns with client business objectives.
  • Revenue Growth & Opportunity

  • identify and drive new opportunities to strengthen client partnerships and deliver business growth.

  • Team Leadership

  • Lead and mentor a team, from career development, to management of workflow and ensuring deadlines & budget stay on track.

  • Stakeholder Management

  • engage confidently with senior stakeholders, ensuring alignment with broader goals.

  • Client Retention

  • manage and improve engagement and retention metrics for long-term client success

  • Commercial Management

  • oversee billable targets, ensuring effort aligns with client growth potential and agency revenue goals.

  • Industry Engagement

  • actively contribute to industry forums, discussions, and thought leadership.


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