Marketing Manager

UP Education is a leading Australasian dual-sector education group, delivering foundation, vocational and higher education to domestic and international students. At UP Education, we are on a mission: to elevate and empower students to unlock their potential. Known for our agility, and responsiveness to the changing world.

What sets us apart from other tertiary providers? It is, quite simply, our people. Our teams come from a wide range of educational and cultural backgrounds and offer a broad diversity of professional experience. But we all have one thing in common – we are all firm believers in the power of education to transform lives and they all have the drive to make a significant impact in the communities with which they work.

We believe learning should be defined by the exceptional and at UP Education we have an ongoing commitment to the development of our staff.

To find out more about us, please visit

Job Description
**Marketing Manager

Location: Ponsonby, Auckland

Full-time | Permanent | Hybrid
About the role:**
Looking to build your marketing career in a purpose-led environment where education changes lives? We're looking for a driven and creative marketer to join our passionate in-house team and help bring our campaigns to life.

You'll work closely with the Senior Marketing and Campaign Manager to plan, deliver, and optimise marketing activity for our New Zealand brands — including NZMA, The New Zealand Institute of Sport, The Culinary Collective.

What sets us apart? It's our people. We're a passionate team from diverse backgrounds, united by a shared belief in the power of education to change lives — and a desire to make a real impact in our communities.

Key Responsibilities:

• Plan, execute, and report on integrated campaigns in collaboration with the Senior Manager and partnering agencies.
• Develop engaging content for digital channels and student communications
• Briefing and designing creative for print, digital, and OOH assets.
• Supporting web content updates and copywriting.
• Creating engaging nurture email campaigns for prospective and current students.
• Overseeing the coordination and delivery of key events such as open days and expos.

Qualifications
Required Skills/Experience:

• 4+ years of marketing experience, with a focus on campaigns.
• End-to-end campaign experience
• Briefing and leading external agency relationships
• Demonstrated end-to-end project management skills.
• Strong analytical and reporting abilities.
• Excellent relationship and stakeholder management
• Experience with Marketo, Power BI and Canva preferred.

You'll thrive in this role if you:

• Are a self-starter who enjoys variety and wearing multiple hats
• Have a collaborative mindset and love bringing ideas to life
• Get excited by the idea of working on campaigns that help people access life-changing education

Additional Information
Why work with us:

• Fast-growing Business: Private equity backed business known for its growth and agility.
• Be part of a forward-thinking team that embraces innovation and continuous improvement
• Flexible working with a hybrid work environment.
• Amazing work culture that is highly collaborative and supportive

Our application process:
To apply for this position, please submit your resume and a cover letter detailing your relevant experience and interest in the role.

Questions about your identity help us appreciate the diversity of individuals looking to work with us, ensuring we're attracting applications from people with identities and perspectives that are as diverse as our students.
We are an equal opportunity employer. As part of our commitment to equity, we work to ensure a fair and consistent interview process. We celebrate diversity and we are committed to an inclusive work environment.