A&nz Commercial Leader

GE HealthCare is a leading global medical technology and digital solutions innovator. Our purpose is to create a world where healthcare has no limits. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.
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**Key Responsibilities/essential functions include**:
**Financial Performance**
- Is accountable to achieve the quarterly and yearly Imaging P&L Operating Plan targets (Orders, Sales, Contribution Margin, Base Costs and Operating Margin and Cash (where applicable) for A&NZ regions.
- Is accountable for timely and accurate forecasting of pipeline and sales per the normal reporting cycles for Imaging product in A&NZ region.
- Provide input to the formulation of the yearly business planning cycles for Imaging product in A&NZ regions.

**Customer, Market and Product expertise**
- Continuously develop deep clinical and technical knowledge including awareness of current and future trends in healthcare technology and healthcare funding mechanisms.
- Continuously update their understanding the customers changing clinical and/or operational issues and challenges.
- Understand and analyze market dynamics and competition to develop business opportunities for the Product Sales teams and account teams in A&NZ and provide ongoing feedback to management, region and marketing teams.
- Educate, coach and direct the differentiation (position, value proposition and key messages) of Imaging products in A&NZ. Act in conjunction with product leaders as referrence point to the Regional/Zone acccount teams regarding differentiation of their products. Continiously positions the value of their product within the relevant GEHC care areas/disease areas.
- Know, interact and execute the strategy with Key Opinion Leaders in product relevant care areas; maintain professional relations with key customers, academia, government & administrative bodies in order to ensure understanding of needs and that GEHC product value proposition is differentiated in the minds of these key customer groups. Nurture relationships with professional society stakeholders.
- Ensure and validate up to date knowledge of product positioning and differentiation messages with in their Account Management teams as well as relevant product teams.
- Provide first line leadership to key corporate accounts, developing relationships and business interactions for successful growth for both GEHC and the customer account.

**Commercial Team Leadership**
- Lead the existing leadership roles directly
- In conjunction with relevant Product Modality Leader, and Commercial Service leader determine the market potential for their product/product range or segment and prioritize the opportunities.
- Align territories to market potential and priorities and assign optimal sales resources.
- Attract, retain, educate and develop world-class commercial talents to realise product commercial strategy.
- Is responsible to communicate appropriate operating plan targets based on their product market potential, for their Account Management team.
- Is accountable to ensure compliance and execution of the regional sales process and rules of engagement within their teams in conjunction with the regional Account Managers (AM’s).
- Is responsible to ensure that all AM’s have clear opportunity management activity and call plans to ensure efficient coverage of decision makers and influencers.
- Is responsible to ensure that all team members utilize the required sales systems to create pipeline visibility and assist accurate forecasting.
- In conjunction with Product Modality Manager determine and drive ownership of order and configuration quality at the point of entry to ensure accuracy, configuration integrity and that all requirements are tied to documented customer inputs.
- Is responsible for driving optimal operating mechanisms to monitor and track progress of opportunities in the pipeline as well as forecasting performance against Operating Plan, with their teams.
- Is responsible to drive optimal operating mechanisms to deliver on fulfillment targets and order backlog commitments.
- Is responsible to communicate, execute and leverage the Variable Sales Incentive plans with their teams.

**Team Coaching**
- Drives performance management within the team, providing a regular operating mechanism of feedback and coaching and managing the annual appraisal system.
- Is responsible to regularly have “infield coaching” sessions with each one of their team members on for example how to cover opportunities and territory, differentiating and presenting the value of product and managing opportunities. Provides regular, timely and productive development feedback.
- Create regular opportunities to involve the team to share best practices on opportunity management
- Is role-model to team for utilizing GEHC resources and networks to create and manage opportunities
- Regularly provides upd