Marketing Strategist for APAC Region

5 days ago


Auckland, Auckland, New Zealand Vf Corporation Full time

Job Summary:

Vf Corporation is seeking a skilled Marketing Strategist for the APAC region to drive brand awareness, engagement, and regional sales and profit targets. As a key member of the marketing team, you will support the Regional Marketing Manager in executing regional marketing strategy and initiatives across all channels and consumer touch points.

Main Responsibilities
  1. Develop and Implement Marketing Strategies: Collaborate with the Regional Marketing Manager to develop and implement marketing strategies that align with global marketing objectives and drive business results.
  2. Manage Brand Assets: Oversee the creation, distribution, and maintenance of marketing materials, including brochures, flyers, posters, and social media content, ensuring consistency with the company's brand guidelines.
  3. Lead Cross-Functional Teams: Work closely with cross-functional teams, including eCom, Channels, Sales, Inventory, Finance, and Customer Service, to ensure seamless execution of marketing initiatives and launches.
  4. Analyze and Report Performance: Track and analyze marketing performance metrics, providing insights and recommendations to improve future marketing initiatives.
Requirements
  • Education: Bachelor's degree in Marketing or related field.
  • Skills and Experience: Proven experience in marketing strategy development and implementation, brand management, project management, and team leadership.
  • Key Skills: Strong communication, analytical, and problem-solving skills; ability to work in a fast-paced environment and adapt to changing priorities.


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