Senior Marketing Professional

5 days ago


Wellington, Wellington, New Zealand Allergan Full time
About AbbVie

We are a leading pharmaceutical company dedicated to discovering and delivering innovative medicines and solutions that solve serious health issues. Our mission is to have a remarkable impact on people's lives across various therapeutic areas.

Job Role

The Senior Brand Manager will lead the development and execution of brand strategies to drive business growth and enhance market share. This role entails collaborating with cross-functional teams to oversee product development, manage promotional initiatives, and provide insights based on market data.

Effective communication with stakeholders is essential for successful brand implementation, and travel may be required for this position.

Main Duties
  • Develop and implement comprehensive brand strategies to achieve organisational objectives.
  • Conduct market research to identify trends, competitor activities, and market opportunities.
  • Manage the brand budget to optimise resource allocation and achieve marketing goals.
  • Collaborate with MABI and Finance partners to develop forecast models and review regularly.
  • Build strong relationships with affiliate functions to define local brand strategy and action plans.


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