Direct Response Manager
3 days ago
About This Role
This is an exciting opportunity to join NZME New Zealand as a Direct Marketing Manager. As a key member of our team, you will play a critical role in executing our customer plan to acquire, grow, and retain listeners for NZME Audio and iHeartRadio.
Responsibilities
- Develop and implement data-driven, targeted campaigns through marketing automation platforms and digital channels.
- Work closely with the marketing team to ensure seamless execution of campaigns and maximise ROI.
- Analyse campaign performance and provide insights to inform future marketing strategies.
Requirements
- Tertiary-qualified with 3+ years' experience in direct/digital marketing, content marketing, or digital media publishing.
- Experience with marketing automation platforms preferred.
- Strong analytical and problem-solving skills, with ability to interpret complex data sets.
- Excellent communication and project management skills, with ability to work collaboratively with cross-functional teams.
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