Marketing Analytics Expert

3 days ago


Auckland, Auckland, New Zealand Skills Consulting Group Full time

Job Summary:
Skills Group seeks a highly skilled Digital Insights & CRM Nurture Specialist to join our Marketing team. The successful candidate will be responsible for driving business growth through data-driven marketing strategies and CRM optimisation.

About the Role:
This role involves working closely with marketing, sales, and customer service teams to deliver personalised customer journeys and support learner retention. Key responsibilities include providing real-time insights, maximising CRM tool functionality, and partnering with marketing leads to design customer-centric campaigns.

Key Skills and Qualifications:
A bachelor's degree in Marketing, Business, Data Analysis, or related field. 2–3 years of experience in digital marketing, CRM management, or analytics is required. Certifications in CRM software or digital marketing are advantageous. Proficiency in tools such as HubSpot, Microsoft Dynamics, and Google Analytics is essential.



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