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Commercial Integration Lead
2 months ago
Product Management & Development (Information & Communication Technology)Are you passionate about media and looking to make a significant impact in the industry? NZME is seeking a dynamic and proactive Commercial Integration Lead to join our team. In this role, you will support the Commercial Integration Manager(s) throughout the sales process across your allocated brand portfolio - The Hits, Coast and GOLD (Lifestyle Brands). You will take the lead on allocated Audio briefs and ensure that integrated campaigns are delivered to the highest standards.What’s on offer:A dynamic role that you can sink your teeth into, working alongside a high-performing team that deliver effective commercial results. You will feel excited to contribute your ideas that will bring commercial projects to life.Your workplace will be in central Auckland in a modern well-equipped office that boasts not only radio studios but also newsroom hubs, multiple breakout areas and our popular iHeart lounge that hosts a variety of internal events. The culture is second to none and you’ll have access to a range of discounted products and services, development opportunities and be a key member of a supportive and fun team.Responsibilities:Drive Revenue Growth:Proactively and reactively contribute to the achievement of the monthly, quarterly and annual revenue targets of the brand(s) within your allocated brand portfolio.Lead brainstorm sessions to develop customer centric proactive and reactive solutions that resonate with the audience(s) to drive conversion and in turn revenue uplift.Create proposals that include a clear rationale and idea that solve the client’s marketing problem.Be able to effectively and confidently sell-in ideas by leading presentations of reactive or proactive commercially integrated opportunities for your portfolio's brands.Implementation & Campaign Management:Lead end-to-end implementation of allocated sold campaigns, working closely with the CI Manager to execute campaigns.Take the lead on internal and end client communication and implementation across major sponsorships across your portfolios brands as allocated by the CI Manager.On a case-by-case basis, working directly with end clients if required by the sales teams during the implementation of select campaigns.Monitor performance over the campaign duration, providing recommendations on campaign optimisation to ensure client KPI’s are met.Administration:With direction of the CI Manager, take the lead on ensuring proactive commercial integration opportunity collateral for the brand(s) within your portfolio is up-to-date and refreshed regularly.Accurate management of avails within your brand portfolios promotional calendar(s).Collation of best use of radio examples throughout each calendar year for Radio Award entries.Development of case studies to demonstrate the success of brand activity.Develop an understanding of NZME’s departments and wider commercial opportunities to be able to confidently present opportunities.Stakeholder Engagement:Build relationships with all key internal stakeholders including Commercial, Integration, Content, Production, Sound & Vision, Sales and Talent.Where required, present relevant integrated responses to internal and external stakeholders with confidence in your response and alignment with client strategy.Work with Promotions Directors or equivalent to lead development of proactive proposals and work with sales teams presenting internally and externally if required.Work collaboratively with relevant departments to look for ways to extend radio led ideas into print/digital/NIMs etc.About You:Broadcasting, media, or business graduate.Minimum 2-3 years of radio or media experience preferred.Strong organizational and communication skills.Commercially savvy and customer-centric.Proactive, driven, and a creative thinker.Problem solver, responsible, and accountable.Sound like a bit of you? Showcase your brilliance now by submitting your CV and cover letter.
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