Head of Brand Strategy

7 days ago


Auckland, New Zealand Skycity Entertainment Group Full time
Head of Brand Strategy & Customer Experience

Brand Management (Marketing & Communications)

Full time

Medical insurance, cafe, discounted carparking ++

SkyCity operates one of the NZ's largest in-house marketing teams. We have teams working across our Studio, Social Media, Communications, Events, Sponsorship, Loyalty and General Marketing.

We have a huge range of clients which include restaurants, bars, three Hotels, Casino, Sky Tower and more and they all need to communicate over a diverse range of media channels.

A bit about the role:

  • Brand marketing and management across all communication channels
  • Customer facing technology enhancements
  • Develop and implement long-term strategic brand strategy for SkyCity NZ
  • Monitor and analyse brand performance metrics and data
  • Strategic planning for customer growth and retention

A bit about you:

  • 8+ years Retail and/or Gaming/Entertainment marketing experience in a large, fast paced environment
  • Strong experience in brand management, customer experience and leadership roles
  • Experience in producing end to end marketing campaigns
  • Leadership and team management skills

What's great about working at SkyCity:

  • A supportive and diverse company culture
  • Work with people who care, are driven and energetic
  • Medical insurance
  • $2.50 cooked meals in our staff cafeteria
  • Heavily discounted staff car parking and dry cleaning
  • Discounts at our outlets
  • Free trips for you plus one as many times as you like up the Sky Tower

At SkyCity, our career opportunities are as diverse as our workforce. We don't just embrace differences; we value and support them. Our hiring is centred on capability and performance, regardless of gender, gender identity, race, origin, age, educational background, disability, or religious beliefs. We're here to empower you to shine.

SkyCity takes its commitment to Host Responsibility seriously. Every member of our team, no matter their role, contributes towards SkyCity's culture of customer care.

If you have the skills and experience suited for this position, please apply online.

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