Direct Marketing Specialist

4 weeks ago


Auckland City, New Zealand Emergent Full time

Based in the heart of Auckland CBD
- Great manager, tight knit team as part of a larger marketing team
- Plenty of flexibility, output focused

As part of this dynamic team you will be a strategic, data driven marketing professional who will be responsible for the planning and delivery of a number of targeted customer campaigns.

You love data and thrive at uncovering actionable insights that enhance the customer experience. This role requires a great eye for detail and someone with energy and drive, along with an understanding of how to engage customers with targeted communication.

Needless to say you will have great relationship management abilities and the ability to work autonomously as well as part of the wider team in order to deliver effective campaigns.

**Your key responsibilities will include**:

- Proactively planning, managing, and driving continuous improvement of integrated and innovative customer journeys that increase customer acquisition, and retention
- Improving the effectiveness and efficiency of existing marketing automation technology, tools, and platforms. Being part of decisions about future technology and tools
- Continually reviewing direct marketing activity and collaborating with the team to optimise marketing activity to ensure ongoing effectiveness, including reporting, processes, results, analysis, and actionable insights from data

**In addition to the above you will have**:

- Experience in relevant marketing disciplines including a minimum of 2 years’ experience in direct marketing
- Demonstrable experience building and optimising customer journeys and using customer data, segmentation, and personalisation to deliver commercial outcomes
- Experience in analysing and reporting on direct marketing activity
- Exceptional stakeholder management skills
- Experience in a large corporate business
- _

**_In return our client offers:_**
- Discounted home, contents and car insurance
- Subsidised health insurance
- Life insurance
- Flexible hours and hybrid working

Emergent Limited specialises in providing experienced and skilled temporary and permanent staff to a wide variety of businesses. We recruit for some of New Zealand's leading organisations, across New Zealand. Our team are a long-standing, well-established team of recruitment professionals. We offer a fresh approach to recruitment, and we are passionate about what we do. Our brand is synonymous with quality and professionalism.

We will take the time to listen to individual requirements, ensuring that we understand you - in order to match you to a great role, one that fits with your requirements in as many ways as possible.

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