Digital Marketing Manager
16 hours ago
and Howl'lo to you you too (That's wolf for hello from us here at ezyVet)
Are you ready for your next Marketing challenge? Come and be a integral part of NZ's best marketing team (we even won a Westpac Business Award that proves it)
Who are we?
We provide the **premium cloud-based practice management software solution** to veterinary businesses around the world. The **ezyVet** software helps our customers manage their clinics, specialist centres, hospitals or universities in intuitive and innovative ways giving them more time and the tools to better care for our furry friends, look after their people and grow their businesses
We're looking for our first Digital Marketing Manager to jump in the deep end with our team - growing our people, growing our business and bringing our digital marketing strategy to the next level This is a new role for us so there will be a lot of scope to really make it your own, and make an impact in the growth capabilities of our team.
**Your key areas will include**
- Lead generation** - **strategically building a highly qualified audience to convert into ezyVet customers.
- Spear heading best practice and scalable processes to get the most out of our CRM and marketing automation systems
- Driving the annual conference strategy, alongside the Head of Marketing.
- Lead the annual content strategy, ensuring dynamic and engaging content across all formats such as social, media, ebooks, case studies. Collaborating with designers, product marketing, sales and external influencers/ industry experts when needed.
- Lead the ongoing development of our website
- Marketing Automation and CRM Management - this will be your bread and butter
- Last but not least, people leadership, taking on a team of marketing coordinators and specialists, growing and developing them
**What we're looking for**:
- Hustle, grit and determination to get the best outcomes.
- Eager to influence and build relationships.
- Outstanding written skills and public speaking capability with a focus on polish and attention to detail.
- Confident identifying, engaging and nurturing prospects/ growing pipelines.
- Ability to build strategy from data, reporting on key metrics and pivoting marketing plans based on results.
- Big picture thinking and eagerness to deep dive into research
- Experience managing cross-functional projects, working with external commercial partners, managing people directly and indirectly, and delivering to deadlines.
- Experience leading and developing a team
Our next-generation cloud-based software is transforming the way our customers run their veterinary businesses. ezyVet, powered by IDEXX, has over 200 employees sitting within the IDEXX family of 10k+ with ezyVet offices in **London, Dallas, and Auckland **servicing customers in over 18 countries. It's an exciting time to come onboard as we continue to integrate with IDEXX, and continue to grow the ezyVet product and ezyVet team. If you're looking for fast paced challenge, we'd love to hear from you
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