Associate Director, Business Development

2 weeks ago

Auckland, Auckland, New Zealand NielsenIQ Full time

Job Description Hunting:

For a business whose target every year is to add new Logos, we need motivated and determined sellers who can fulfill this ambition for us.

Our ideal hunter is an ambitious, data-savvy individual who thrives on connecting with small CPG manufacturers.

As a business selling data, we seek hunters who deeply understand the CPG industry and can effectively communicate the value of data-driven insights to our target audience.

With their strategic thinking, persuasive skills, and relentless pursuit of new business opportunities, our hunters play a pivotal role in expanding our customer base and driving revenue growth for our clients and our business.


Farming:

The Farmer is responsible for selling data to small manufacturers and providing excellent customer service to ensure client satisfaction.

They act as the primary point of contact between the data provider, in this case the customer success team and the manufacturers, establishing and maintaining strong business relationships.

The role involves understanding the clients' needs, promoting data solutions (upselling), addressing concerns, and facilitating smooth data transactions.
Responsibilities

Sales and Business Development, both new sales and up-selling with an existing client
Identify potential clients among small manufacturers and assess their data requirements.
Proactively reach clients through various channels and leverage the internal SDR team.
Present and demonstrate the data offerings, highlighting their benefits and value to clients.
Negotiate pricing, terms, and agreements while ensuring profitability for the data provider.
Close sales deals and achieve sales targets.
Conduct market research to identify potential clients, competitors, and market trends.
Build and maintain strong relationships with clients, serving as their main point of contact.
Maintain accurate and up-to-date records of client interactions, sales activities, and data transactions.

Qualifications

Bachelor's degree in business, marketing, or a related field.
Proven experience in sales or client servicing, preferably in a data-related industry.
Excellent communication and interpersonal skills.
Strong negotiation and persuasion abilities.
Customer-focused approach with a knack for building and maintaining relationships.
Analytical mindset with the ability to understand and explain complex data solutions.
Self-motivated and target-driven, able to work independently and as part of a team.
Proficiency in CRM software and MS Office applications.
Knowledge of small manufacturing industries and their data needs is a plus.

Additional Information
Our Benefits

  • Flexible working environment
  • Volunteer time off
  • Linked In Learning
  • Employee-AssistanceProgram (EAP)
About NIQ

NIQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth.

In 2023, NIQ combined with Gf K, bringing together the two industry leaders with unparalleled global reach.

With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View.

NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world's population.

Want to keep up with our latest updates? Follow us on:
Linked In | Instagram | Twitter | Facebook
Our commitment to Diversity, Equity, and Inclusion
NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce.

We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products.

We enthusiastically invite candidates who share that mission to join us.

We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.

Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.
Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ

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