General Manager

2 weeks ago


Auckland, Auckland, New Zealand Giltrap Group Full time
  • Spearhead and shape the future of a global brand
  • Lead with passion and drive brand success
  • Be a part of the future of CUPRA
  • Spearhead and shape the future of a global brand
  • Lead with passion and drive brand success
  • Be a part of the future of CUPRA
About CUPRA
CUPRA is one of the newest, fastest growing automobile makers in the world. CUPRA is an integral part the vast Volkswagen Group of brands, becoming it's own unique entity in 2019. CUPRA is represented in New Zealand by European Motor Distributors, which in itself is part of the Giltrap Group.

CUPRA has an amazing range of cars, with dynamic design and sporting attributes that captivate enthusiasts. This character combined with the service provided by our retailers, deliver excellence to a growing number of satisfied customers. Our team is passionate about building the brand reputation and have ambitious plans to capitalise on the success we've made to date. To achieve this, we require an equally talented and passionate leader and there's no better time than now.

About the role
This is a stimulating opportunity for a seasoned leader seeking an immense challenge, with the autonomy to manage the growth of one of the largest, rapidly advancing and most reputable brands in the automotive industry.

Due to this incredible growth, CUPRA is in search of a General Manager to spearhead its expansion bringing a strong vision and drive to succeed to take this brand to the next level. The role will oversee the comprehensive development of the brand across New Zealand, supported by proficient teams dedicated to aftersales, training, dealer development, and customer care.

Fostering a culture of motivation and leadership within CUPRA's internal ranks and dealer network, the General Manager will forge enduring relationships with stakeholders, including both manufacturer and customers.

About you
The leader we seek will be a highly motivated, passionate, and engaged individual who has a keen passion and strong skill base for brand building.

The successful applicant will bring:
  • Significant and demonstrable experience in sales, marketing, and product with a dedication to the art of brand building
  • Exceptional communication and liaison skills with proven experience engaging with senior stakeholders
  • Strong people and process management experience (minimum 5 years)
  • An innate ability to nurture a customer-centric ethos at every touchpoint
If you crave a role where you can lead, shape, and drive the way forward for a prominent brand towards a successful future, please apply today.

For more information and to obtain a copy of the candidate pack please contact Richard Gray-Smith on [email protected] or Alex Krinkel on [email protected] or apply online. All applications close on Monday 10th June at 4pm.

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