Category Insights Manager

6 days ago


Ellerslie, New Zealand Mars New Zealand Full time
  • Join us at Mars in this key impactful role in this 12 month parental leave cover contract.
  • Mars New Zealand home to market leading brands such as MARS, SNICKERS, EXTRA, ECLIPSE, PEDIGREE
  • Hybrid working environment - core days in our Ellerslie office are Tuesday and Thursday as a minimum

Join a purpose-led business where your work makes a difference to pets, and their people.

At Mars Pet Nutrition, we're on a mission to create a better world for pets. We are looking for a Category Insights Manager to join our team and drive best-in-class customer collaboration and category leadership with our key retail partners. 

Reporting to the Category Strategy Leader and part of the broader Market Strategy & Development Team, the Category Insights Manager, in a 12 month contract position, will be the expert voice of the pet nutrition category across all priority customers and internal stakeholders.

You'll be responsible for developing and delivering insight-led, customer-centric strategies that grow the category, deliver the Mars 'Picture of Success' in-store, and build trusted partnerships that drive mutual profitability and growth. 

You'll lead category reviews and play a critical role in translating insights into action through compelling, shopper-first solutions. 

What You'll Do:

  • Lead the execution of insight-led category growth plans that align to both Mars' category vision and our customer's strategies.
  • Monitor and interpret market and shopper trends, competitor activity, and retail channel developments, proactively sharing insights to inform strategic and commercial decisions.
  • Lead customer category reviews and provide clear, actionable insights using tools such as Nielsen and Quantium/Dunnhumby.

  • Build strong partnerships to deliver best-in-class customer collaboration through, driving range, space, distribution solutions that grow the category and our brands.

  • Champion the Mars Perfect Store programme, ensuring strong in-store and omnichannel execution that enhances shopper conversion.

What We're Looking For:

  • Degree qualified in a relevant discipline.

  • Proven experience in FMCG Category Management, market and shopper insights preferably within major grocery retail.

  • Strong commercial acumen with advanced analytical and problem-solving skills.

  • Deep expertise in Nielsen/Circana and Quantium/Dunnhumby analytics tools.

  • Ability to influence and build strong partnerships, both internally and externally to deliver results.

  • Curious, proactive, and growth-minded individual passionate about pets and category excellence.

What can you expect from Mars?

  • Genuine career progression with a focus on you and your career goals. Best-in-class learning and development support from day one, including access to our in-house Mars University.
  • Global health and wellbeing program to support flexibility and work-life balance.
  • Opportunity to make a difference with our volunteer and ambassador programs.
  • Be part of a company that is contributing to making the world a better place today and every day through on our sustainable generation plan.
  • A culture that offers collaboration, leadership and rewards you for the role you play within Mars.
  • Work for a well-established distributor of pet food, confectionery and food products in our multi-sales business.

Applications will only be accepted from candidates who have the appropriate approval to work in New Zealand.

Applications close: Sunday the 30th of November, 2025


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