E-commerce Marketing Manager

1 day ago


Hamilton, New Zealand TheMarket Full time

Company Description

At TheMarket, we are passionate about the brands and merchants that we work with, selecting authentic alignments to tell great stories via our various marketing channels. Whether it’s search, display, affiliates, retargeting or social; targeting awareness, consideration or purchase intents; on mobile, app, desktop or tablet - we strive to create always on-brand and engaging marketing communications for all our personas.

Learn more about TheMarket from its CEO, Justus Wilde in the following video.

**Job Description**:
Reporting to the GM Product & Customer Strategy, the E-Commerce Marketing Manager will collaborate across the business to re-define and manage our own brand strategy and go-to-market plans to achieve brand sales, performance and commercial outcomes. Successful development and management of pillar brands are critical to the success of TheMarket as we look to accelerate our 1st party product contribution, and this role will become the key link to our marketing and product innovation activity.

**Key areas of Responsibilities**:

- Develop and execute our pillar brand product marketing framework, to bring unique product ranges to life for our customers
- Strategic brand management for each of our pillar brands - building 3-year brand plans which will galvanise our market position and build distinct brand personalities.
- Develop and execute go-to market activities including brand plans and marketing activations for key launches - across paid, owned and earned channels
- Collaborate with our product designers, and buyers to create unique and relevant product ranges that fit into our overall offerings and manage through their lifecycle
- Lead the Product Marketing team of 6 to execute the plans; including designers, innovation and digital content coordinators.

**Qualifications**:
This is a fantastic opportunity for the right individual to combine their demonstrated agility, creative and innovative mindset and energy to really add value and bring new brands to life Combine both your marketing and commercial capabilities to define the brands that drive business growth and thrill our customers at the same time

Also on our wishlist:

- Broad brand management and product marketing experience (ideally with strength in digital)
- Strong team player with excellent interpersonal communication skills; ability to build relationships and work with stakeholders with ease.
- Project management skills (working to deadlines, launch dates and budgets)
- Resilient and adaptable to thrive in a fast-paced, dynamic environment
- Approaches challenges with an open mindset, creativity, hunger and lots of energy
- Strong desire to build something great, and thrive on overcoming the challenges to get there

Additional Information
**Our benefits?**
- Warehouse Group discount card (including Noel Leeming, Torpedo7, 1-Day deals, and 15% off at The Warehouse and Warehouse Stationery)
- A paid day off on your birthday
- Career progression - a great steppingstone into e-commerce the fastest growing market in the world
- Wellness and discretionary leave
- Work within an agile team developing new exciting features in e-commerce, driving convenience for millions of kiwi shoppers
- Be a part of a supportive team, who are invested in the each other succeeding
- Be encouraged to grow and take on more responsibilities to improve and advance in your career path
- Get dedicated time and training resources for professional development, and support to grow in your areas of interest
- Our company culture is laid back but energised with a group of innovative and driven people that are focused on creating the next frontier for retail in New Zealand.
- Click here to check out more of our benefits

**The right type of person for this role**
- Pragmatic straight shooter that will thrive in a fast-paced, dynamic environment
- Approaches challenges with an open mindset, creativity, hunger and lots of energy
- Strong desire to build something great, and thrive on overcoming the challenges to get there



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