Data Strategist

**THE ROLE**:
The purpose of the role is to provide strategic and practical guidance to our world class Editorial team to help to drive the adoption of, and understanding of data-driven insights, actions and initiatives in the newsroom.

Primarily, the role develops a bridge between the data and editorial teams and will play a key role in advising the NZ Herald editorial team on what works and what doesn’t, to help guide strategy across key audience growth and content performance goals, and to drive over all publishing strategy.

You will have a passion for data and the importance of world-class journalism and providing a very high quality product to our users.

**RESPONSIBILITIES**:

- Provide up-to-date tactical and strategic insights at a pace that enables our editorial teams to optimise their content creation and curation.
- Work with the Digital Analytics team to build, deliver, and develop automated reporting tools that track against key audience growth and content performance goals.
- Support audience teams, editors, and content creators to ensure all reporting and insights are clear, actionable, and support editorial and subscriber strategies.
- Serve as a data guide and teacher, helping others make better data-driven decisions, read and understand reporting.
- Work with Digital Innovation and Audience Engagement lead to progress and help editorial teams to understand and embrace complex data driven technologies such as AI, machine learning and other emerging technologies.
- Share learnings with key stakeholders, creating data visualizations, sharing findings in group presentations, and surfacing intel on portfolio and media industry-wide trends.
- Turn raw data into visual insights to help support newsroom and product decisions.
- Maintain strong relationships with the editorial team in order to develop communicate, and implement strategies for growth

**SKILLS & EXPERIENCE**:

- Tertiary qualified - preferably statistics, applied mathematics, computer or data science, or journalism, media or publishing.
- 2 years + of experience in data and web analytics at a consumer-facing company; a background with a media-related business is a plus, you will likely be a lover of media with an interest in its ongoing evolution.
- Strong knowledge of Google Analytics, Data Studio, and other content analytics and BI tools.
- SQL skills - Bigquery or other data warehouse preferred, experience working with GA data required. You should be comfortable with sourcing, merging, and working with multiple, disparate data sets.
- Ability to manage, organize and present data in a clear, concise and actionable format and produce digestible dashboards and reports.
- Great communication skills to be able to teach editors, reporters, and product teams how to use tools and think about data.
- Capable of building strong relationships with colleagues and breaking down complex topics into simple, influential terms.
- An inherently curious person that loves trying to connect the dots.
- Creativity and strong critical thinking skills.
- Experience using statistical programs such as Python desirable.
- Experience with Google Tag Manager or other tag management platforms is advantageous.
- Team player with a sense of humour and a positive attitude.
- Knowledge of agile working principles will be advantageous.
- Experience with the Google Cloud Platform preferred.

**THE PERKS**:
So what do we offer in return? This is an amazingly diverse role, working with a modern and sophisticated data analytics stack and a mountain of data. You will be an integral part of a great team, working closely with some of the best brains in the business. Flexible working hours and work from home options. A company culture where you’re encouraged to bring your whole self to work; where we’re diverse & inclusive and foster growth & development in our biggest asset - our staff So what are you waiting for? It sounds like we’re made for each other
- Applicants for this position must have NZ residency or a valid NZ work permit._