Distribution Partner Manager

2 weeks ago


Auckland City, New Zealand Red Bull Full time

This role is a volume driver Working closely with your assigned portfolio of Distribution Partners (Distributors and Wholesalers) you will develop and negotiate annual business plans that achieve growth and drive Red Bull initiatives. You will also track our Distribution Partners' performance against our strategy and priorities, ultimately achieving an increase in Distribution, Execution and Volume.

RESPONSIBILITIES**
Areas that play to your strengths**:
All the responsibilities we'll trust you with:
Expand all
- DISTRIBUTOR MANAGEMENT

Coordinate regular meetings with distribution partner’s teams in order to communicate company strategy and priorities, review business KPI’s, discuss opportunities and threats in the region, run trainings and update sales teams

Assign sales, distribution, execution etc. targets to DPs based on business targets (and relevant teams) and follow up these targets regularly

Provide execution trainings, on-the-job trainings and coaching to DP and their teams

Regular Trade Visits with DP Field teams to coach DP sales team and unlock distribution and execution opportunities

Analyze the opportunities in the region, take proper action and implement as needed

Ensures DPs fully understand and execute Red Bull execution / merchandising standards in collaboration with RAE’s

Implements systems to track and benchmark DPs against key initiatives/goals

Plan and Execute incentive programs in line with company targets in order to keep sales representatives focused and motivated

Be a credible beverage business consultant to DPs and customers and act as a category captain by presenting category and Red Bull Potential
- DISTRIBUTOR STRUCTURE AND ACCOUNTABILITY EXPERT

Thorough working knowledge of distributors internal systems and structure

Understands distributor’s hierarchy and has relationship from the top down (Owner/GM to Field Sales staff)

Clear understanding of the person responsible and accountable for tasks or programs within DP
- BUSINESS PLANNING:
Develop with assigned DPs the annual business plans (bottom up) with regards to organization requirements, distribution, volume, investments, and KPIs

Establishes POS allocation by distributor

Coordinates with relevant stakeholders to issue on-going updates against allocation
- BUDGET MANAGEMENT

Manage assigned budgets where applicable (Examples: incentive budgets, free goods budget, POS budget and in some cases regional account budgets)
- Business Intelligence:
Maintains strong working knowledge of all relevant Red Bull systems

Proactively uses available reports to maximize on all opportunities including competitor intelligence

Holds DPs accountable for data submission into RB systems to ensure accurate and timely information

EXPERIENCE**
Your areas of knowledge and expertise**:
that matter most for this role:

- Highly successful sales experience and proven track record in FMCG
- +5 years Distributor and Supplier experience is preferred
- Commercially proficient, analytical, with a high attention to detail
- Previous experience of managing a P&L is preferred
- Proven ability to build strong, effective working relationships with all stakeholders
- Excellent negotiator and able to manage conflict effectively
- Strategic thinker and able to demonstrate sound business acumen
- Confident presenter with previous training experience preferred
- Competent with MS Office including Windows, Word, PowerPoint, Excel
- Effective communicator, both written and oral
- Able to work independently and is highly organized
- Valid full NZ Drivers License
- Tertiary level qualification in related field such as Business, Economics, etc
- English, both written & spoken
- Travel 25%


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