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Product Manager, Av
2 weeks ago
Position Summary
To provide the necessary specialist product, marketing knowledge and expertise to internal Samsung staff and customers. To contribute to the achievement of the Division’s Sales and gross and margin objectives by identifying new business opportunities and preparing detailed product marketing plan for specific product portfolio.
Role and Responsibilities
Financial Targets
- Assist the Sales Team in the achievement of the division’s sales and gross margin objectives by preparing detailed product marketing plans for products portfolio with specific inputs relating to price, product, promotional and advertising programs, distribution strategies, point of sale support and service requirements.
Product Management
- Manage products through their lifecycle
- Maintaining optimum inventory level required by the company at all times, monitoring stock whereabouts and estimated time of arrival - this is a significant part of this role.
- SCM demand planning on a regular basis in conjunction with the sales team to reach consensus
- Maintain up to date price lists for the Product Group - including price moves, analysis and price protection calculation
- Provide Sales forecast for products, in accordance with information provided by sales managers and monitoring daily sales and providing necessary support to achieve division’s sales forecast
- Work with the technical manager to ensure Samsung has 100% compliance with Regulatory requirements.
- Work with relevant teams to make sure product information on Websites/brochures and other collateral is correct
Supply Chain Management
- Work closely with both Samsungs internal and external customers to ensure that the supply chain is managed efficiently and effectively.
- Focus needs to be put on Distribution to have the right balance of stock, to ensure our overall financial objectives are met, while at the same time maximising their stock turns and stock management requirements
Retail Management
- Working closely with retail manager, plan, design and install display materials
- Plan, update point of sales materials (POS) for each SKU
- Plan and track new launch activities at retail level
- Analyse and report retail management KPIs, including ‘Stock Out’, ‘Dead SKU analysis’ and strategizing improvement plan
Product + Solution Knowledge
- Conduct product training to the retail salespeople, internal sales, Samsung representatives and service Staff.
- Joint visits with sales team as and when required
- Ensure activities comply with acts and regulations as well as adhere to local and global Samsung Electronics policies.
- Communicate with appropriate Export teams and Head Office in Korea regarding necessary information related to products at the direction of the Head of Marketing
- Liaise with Head Office regarding product development, market trends and market pressures.
- Ageing stock reports regularly
- Preparing product marketing plans to enhance the awareness and reputation of the company.
- Develop and provide specialist product knowledge for the product range.
Skills and Qualifications
- Degree qualified preferable, with 5 - 10 years of proven product marketing experience.
- Intellectually curious
- High energy and proactive at taking and driving initiative
- Passion for technology
- Incredibly resilient, flexible and adaptable personality, complemented by analytical strength and strong inter-personal skills