Senior Digital Marketing Specialist

6 days ago


Christchurch, Canterbury, New Zealand University Of Canterbury Full time

About the Role:

The Senior Digital Marketing Specialist will be responsible for leading SEO and keyword research for our business unit. The role involves developing and implementing SEO strategies, collaborating with content specialists, and analyzing data to inform recommendations. You will work closely with the media buying partner to deliver multi-channel campaigns across four campaigns per year. A data-driven mindset with a passion for continuous learning and innovation in digital marketing is essential.

The ideal candidate will have a strong understanding of digital marketing principles and practices, including SEO, social media advertising, and email marketing. A Bachelor's degree or equivalent in marketing, communications, or a related field is required, along with a minimum of 4 years' experience in a digital marketing role, with direct experience in managing campaigns and budgets. Strong communication and project management skills are also essential.



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