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Marketing Programs Manager

1 week ago

Christchurch, Canterbury, New Zealand Servicenow Full time

Join Our Team
We are a fast-paced, dynamic environment where no two days are the same. As a Marketing Programs Manager, you will have the opportunity to work with a diverse and matrixed organization to drive business growth and success.

Job Description

Role Overview

The Enterprise & Field Marketing organization in ServiceNow is responsible for driving revenue growth, adoption and customer success across all our direct and indirect sales channels. As a key member of our high performing APAC team, you will interact directly with key business leaders and marketing teams across the globe to drive Brand to Demand Generation strategies across the customer's lifecycle, with a focus on ServiceNow Platform and AI products & solutions.

Key Responsibilities

  • Collaborate with all GTM, Sales, Partner teams to gather insights, develop strategies and align plans to accelerate business growth.
  • Leverage all direct and indirect channels to land new business and drive up-sell, cross-sell marketing campaigns across customer buying centers and activate the ecosystem for new business acquisition.
  • Develop and manage insight-driven optimizations and executive-level reporting across a diverse and matrixed organization.

Requirements

  • 8+ years of marketing experience in a B2B enterprise technology environment directly supporting sales teams in roles such as field marketing, partner marketing, campaign management or performance management.
  • Experience in managing budgets and vendors to deliver effective marketing programs at scale.
  • Digitally savvy with a demonstrated understanding of the role of digital across integrated campaigns.