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Digital Media Specialist

1 week ago

Auckland, Auckland, New Zealand University Of Auckland Full time

**About the Role**

We are seeking a highly skilled and creative Digital Media Specialist to join our team. The successful candidate will be responsible for planning, creating, and implementing social media content across multiple channels.

The primary purpose of this role is to oversee the implementation of the annual content calendar. In addition, the role will create and curate social content to engage with target audiences, stay up-to-date on social trends and best practices, assist in reporting, and support community engagement initiatives.

Key Responsibilities:

  • Co-ordinate and maintain the annual social media content calendar.
  • Assist with day-to-day management of social media channels using a social media management tool.
  • Proactively propose new and creative ideas for organic social media content to align with marketing campaigns and events.
  • Assist with analysing social media performance and effectiveness.
  • Develop effective relationships with faculties, service divisions, and student content creators to support a customer-focused and user-centric approach.

About You

We are looking for someone with solid experience in various social media platforms who is comfortable working in digital environments and is highly skilled in creating content for diverse audiences.

Important Skills:

  • A relevant Bachelor's degree
  • Possession for brand and social media with a thorough understanding of different social media platforms, including Facebook, Instagram, LinkedIn, X (Twitter), YouTube, and TikTok.
  • Creative thinker who looks for new ways to enhance social media activity and engagement with relevant audiences.
  • Ability to understand how different audiences engage with social media to ensure relevant and engaging content.
  • Effective communicator with the ability to craft a compelling story through excellent written, verbal, and visual skills.
  • Experience with filming and editing videos and creative software.