Senior Director, Media Relations and Publicity
6 days ago
The Agency for Science, Technology and Research (A"*STAR") is seeking a talented Senior Director to oversee its Media Relations and Publicity division. This senior role is responsible for developing and executing integrated communications strategies for A"*STAR"'s research entities.
In this role, you will utilise your exceptional communications and writing skills to craft compelling messages that resonate with diverse audiences. You will be responsible for managing relationships at large and complex organisations like A"*STAR", and have experience working in a matrix organisation.
About the Role- Media Relations: Develop and execute effective media relations strategies to showcase A"*STAR"'s R&D collaborations and outcomes.
- Publicity: Craft compelling stories and messages that highlight A"*STAR"'s innovations and achievements.
- Campaign Execution: Execute end-to-end campaigns across various media channels to reach diverse audiences.
- Data Analysis: Analyse data and develop performance metrics as feedback on message effectiveness.
- Minimum 6 years of experience in corporate communications/media relations or marketing communications.
- Demonstrated success in managing media relations and publicity campaigns for a corporate entity.
- Strong leadership skills, with experience leading a team.
- Excellent written and oral communications abilities, particularly around complex issues.
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