Digital Growth Expert
6 days ago
About Our Ideal Candidate
We're looking for a talented Marketing Manager to join our team at Parallo. The ideal candidate will have 3+ years of experience in senior/mid-senior B2B marketing roles, preferably in the services industry.
As a marketer at Parallo, you'll be responsible for developing impactful campaigns, tracking leads and revenue for measurable ROI, and collaborating with sales and operations teams to align messaging and craft compelling stories.
You should have strong analytical skills, experience in IT/software services, and proficiency in CRM tools like HubSpot or Dynamics 365. Additionally, you should be commercially aware with an analytical mindset to track leads, pipeline, and revenue.
Your Key Responsibilities:
- Develop and execute marketing plans that align with business objectives and KPIs.
- Create compelling content, including case studies, blog posts, and website copy, to showcase our value proposition.
- Implement marketing and communication programs to engage key stakeholders and drive insights.
- Track and analyze key performance indicators to measure marketing effectiveness and ensure ROI.
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